Vibrant Leads National Dialogue on Contextual Advertising

CEO Doug Stevenson and Key Executives to be Featured at Major Industry Events Across U.S.

2011 Media Summit
NEW YORK – Executives from Vibrant, the global leader in premium contextual advertising solutions, will provide key insights at a series of important advertising and media conferences this quarter, the company announced. Vibrant, which recently launched VIA Dynamic – a groundbreaking ad solution that delivers custom-tailored content in a highly relevant way – has a decade-long legacy of innovation and a slate of executives who continue to distinguish themselves as pioneers revolutionizing online advertising. In the coming months, CEO Doug Stevenson, SVP Anna Kassoway, SVP James Piper, and VP Brian White will participate in presentations and provide thought leadership to panels at such conferences as Digital Hollywood’s Media Summit, Adweb 3.0, Digiday: On Media, and Digital Publishing Summit.

“At Vibrant, we are constantly innovating, with our core focus on providing value for our 225 million unique users, top 100 advertisers, and 6,000 premium publishers,” says Vibrant Co-Founder and CEO Doug Stevenson. “The industry recognizes this leadership and the incredible efforts our team is making to enhance relevant brand experiences for consumers and marketers. We value these opportunities to take our expertise on the road and share our insights with our peers.”

It was also recently announced that Stevenson, who was named Ernst & Young Entrepreneur Of The Year® for Metro New York in 2010, has been selected as a judge for the 2011 edition of the prestigious award.

Vibrant’s team of expert speakers will be featured in upcoming discussions that include:

February 23, Digiday: On Media, Los Angeles – Featuring James Piper, SVP of Sales and GM, Vibrant West, for The Brand Perspective on Digital Advertising. This panel will explore why some big brands are apprehensive about the migration of marketing to digital, despite the demand from publishers. Piper, a veteran with 15 years in the advertising and publishing industries, will speak to how innovative and relevant online techniques for advertisers can bridge the gap to digital in a way that adds value for publishers and consumers.

March 9, Digital Hollywood Media Summit, New York – CEO and Co-founder Doug Stevenson will join executives from such companies as Google, MediaVest, and Turner, on a panel entitled Contextual Media & Advertising: Transforming and Redefining the Relationship Between the Consumer, Advertising and Media Platforms.

March 30, Digital Publishing Summit, Park City, UT – Speaking specifically on the topic of innovation, Brian White, VP, Publisher Solutions, will provide insights and action plans for digital publishing and advertising.

April 11, Adweb 3.0, San Francisco – Anna Kassoway, Vibrant’s SVP Global Marketing & Creative, will be featured on the panel Pinpointing the Social Consumer – Relevance, Recommendation, Location. The discussion will center on the methods and business models for tapping into the power of social networks to ensure that marketing has the highest relevance to the customer. This hightlights Vibrant’s focus on delivering relevant advertising to target consumers based on content relevance and user interests.

About Vibrant

Vibrant ( is a world leader in contextual technology aligning billions of words across the Internet with relevant video, information, tools, and advertising. With over 6,000 premium publishers, reaching 225 million unique users per month (comScore, 2010), Vibrant gives top brand marketers the opportunity to deliver highly targeted advertisements within premium Web content and offers publishers premium editorial tools to re-circulate users throughout their websites. Vibrant works with top brand advertisers such as Microsoft, Unilever, Warner Bros and AT&T. The company was founded in 2000 and has offices in London, New York, Boston, Detroit, Chicago, San Francisco, Los Angeles, Paris, Hamburg, Munich and Dusseldorf. Vibrant’s rapid growth has been recognized by the Inc. 500 and Deloitte Fast 50 lists. Vibrant Co-Founder and CEO Doug Stevenson was named Ernst & Young Entrepreneur Of The Year® 2010 for Metro New York. For more information, visit: or or or