NEW YORK – adMarketplace named Vincent Meyer as its Vice President of Business Development. Meyer will lead the search advertising company’s publisher acquisition efforts.
“I’m attracted to adMarketplace’s unique position in this growing market. adMarketplace has created more transparency for advertisers and better monetization tools for publishers and this is exactly the type of solutions that search advertising needs.”
Meyer joins adMarketplace from Criteo, where he was the Director of Corporate Development & Partnerships. He joined Criteo in 2008 and during his tenure Criteo grew from 20 to 900 employees worldwide.
adMarketplace, an advertising technology company, operates the largest search network outside of Google and Yahoo/Bing.
adMarketplace President Adam J. Epstein said, “Vince is an all-star in the ad tech industry, and could take his talents anywhere. Jamie and I are excited that he will lead our efforts to aggregate user intent traffic as it fractures away from desktop search engines and towards a variety of publishers and devices.”
Meyer said, “I’m attracted to adMarketplace’s unique position in this growing market. adMarketplace has created more transparency for advertisers and better monetization tools for publishers and this is exactly the type of solutions that search advertising needs.”
Prior to working at Criteo, Meyer created and implemented mid-market solutions for Yahoo and Kelkoo Europe.
About adMarketplace:
The 8th fastest-growing private company in New York, adMarketplace delivers premium Pay Per Click traffic to the Internet’s largest marketers and agencies. Advertisers can adjust keyword bids by traffic source and device type based on their own performance data using Advertiser 3D, adMarketplace’s proprietary search syndication bidding platform.
