Forbes Taps adMarketplace for Exclusive Paid Search Partnership

adMarketplace to Provide Yield and Flexibility to Esteemed Internet Media Outlet

NEW YORK – Internet media leader Forbes has selected adMarketplace, the largest independent search advertising marketplace, to replace Google as Forbes’ exclusive search advertising solution. adMarketplace will deliver relevant text ads from leading brand advertisers in response to user search queries on Forbes.com.

“Premium publisher partners like Forbes help us drive new customers to our advertisers, while we provide Forbes with flexibility and control over their search monetization – including mobile.”

adMarketplace CEO Jamie Hill said, “Forbes.com is known for its discerning and loyal readership. This translates into premium traffic for our advertisers. We are proud to be working with a leading brand that has demonstrated a commitment to strong content.”

Forbes.com reaches more than 40 million unique readers per month. adMarketplace expects this new traffic to drive exceptional advertiser results, particularly in the finance and retail verticals.

Hill continued, “Premium publisher partners like Forbes help us drive new customers to our advertisers, while we provide Forbes with flexibility and control over their search monetization – including mobile.”

About Forbes

Forbes Media is a global media, branding and technology company, with a focus on news and information about business, investing, technology, entrepreneurship, leadership and affluent lifestyles. The Forbes brand reaches more than 75 million people worldwide and is recognized as one of the most trusted resources for the world’s business and investment leaders.

About adMarketplace

adMarketplace is the leading independent marketplace for search advertising. Ranked one of the fastest growing internet companies in North America by Deloitte Fast 500, adMarketplace delivers performance traffic to large, data-savvy marketers and their agencies. Its Advertiser 3D interface is the only pay-per-click platform that allows advertisers to bid by individual traffic source and device type. For more information, visit our website and blog, and follow us on Twitter.