Condé Nast Cracks Top 25 Properties in comScore
Company Ranks #1 in Affluent Millennials in Lifestyle Category for 16 Consecutive Months
NEW YORK – Condé Nast broke a company record in total digital audience for February 2015. ComScore reports that the company’s portfolio of 21 owned and operated websites and 17 premium digital video channels reached an all-time high of 80.9 million consumers for the month. This represents a 5% increase over the previous high in December 2014 and a 75% increase year over year. Additionally, Condé Nast’s mobile audience set a new company best reaching 53.4 million adults and boasting a 132% increase year over year.
[blockquote cite=”Bob Sauerberg, president of Condé Nast” type=”left”]These results speak to the quality and power of our content across all platforms.[/blockquote]
Condé Nast was the fastest growing company among the Top 50 comScore properties with a 75% increase in traffic year over year, and reached its best overall ranking ever of #22, outperforming Pinterest, ESPN, Scripps Network and The New York Times.
In the Lifestyle Category Condé Nast has ranked #1 in Affluent Millennials for 16 consecutive months and currently ranks #2 for total unique visitors and for total views.
“From WIRED’s take on The Color of the Dress to Vanity Fair’s Oscar Party features, our brands capture the world’s most talked-about moments,” said Bob Sauerberg, president of Condé Nast. “These results speak to the quality and power of our content across all platforms.”
Condé Nast’s growth of 75% YOY outpaced the Internet overall (5%) and Lifestyle category (4%). Condé Nast’s mobile growth of 132% YOY outpaced the Internet overall (32%) and Lifestyle category (24%). Condé Nast’s video viewership experienced an increase of 13% year over year. Inclusive of its 16 print brands, the company reaches a total audience of 117 million consumers in the U.S.
About Condé Nast:
Condé Nast is a premier media company renowned for producing the highest quality content for the world’s most influential audiences. Attracting 117 million consumers across its industry-leading print, digital and video brands, the company’s portfolio includes some of the most iconic titles in media: Vogue, Vanity Fair, Glamour, Brides, Self, GQ, The New Yorker, Condé Nast Traveler, Details, Allure, Architectural Digest, Bon Appétit, Epicurious, Wired, W, Golf Digest, Golf World, Teen Vogue, Ars Technica, Style.com and The Scene. The company’s newest division, Condé Nast Entertainment, was launched in 2011 to develop film, television and premium digital video programming.
Over the past twenty years, Condé Nast has reached record profits, tripling its topline growth and exponentially expanding its content distribution. During the same period, the company earned more editorial, design, digital, advertising, video and business awards than any competitor in the industry. In 2014, the corporation was recognized as one of the fastest-growing companies in the digital video business and was one of LinkedIn’s Top 25 Most In-Demand Employers. The company has recently relocated to its new global headquarters at 1 World Trade Center, where it plays a leading role in the resurgence of Lower Manhattan.
For more information, please visit condenast.com and follow @CondeNast on Twitter.