Digital Leaders from AppNexus, AT&T AdWorks, Media General, MediaMath, The Walt Disney Company & The Washington Post Join Prestigious Board
PALM DESERT, Calif. – Lauren Wiener, President, Buyer Platforms, Tremor Video, has been elected as Chair of the Interactive Advertising Bureau (IAB) Board of Directors. In tandem, Jim Norton, Global Head of Media Sales at AOL, was elected to the position of Vice Chair, which was formerly held by Wiener. The announcement was made at the start of the 2016 IAB Annual Leadership Meeting in Palm Desert, CA.
“I am excited to welcome the new additions to our board, and continue the excellent work of my predecessor, David Morris, in bringing together digital publishing, data optimization, and technology leaders to help us accelerate our path to the next $50 billion.”
“I am proud of what the Board of Directors accomplished during my term as Chair and am excited for the continued progress that will be made under Lauren’s leadership,” said David Morris, Chief Revenue Officer, CBS Interactive, and outgoing IAB Board Chair. “Lauren’s strong relationships, innovative thinking, and leadership style have consistently impressed me, but never more so than during our work together last year. I look forward to our continued collaboration and I am confident the IAB will benefit from her leadership.”
“The Board of Directors has set an ambitious and attainable agenda to ensure IAB continues to provide a central hub for the digital media and marketing industry,” said Wiener. “I am excited to welcome the new additions to our board, and continue the excellent work of my predecessor, David Morris, in bringing together digital publishing, data optimization, and technology leaders to help us accelerate our path to the next $50 billion.”
Newly elected members of the board include:
- John Frelinghuysen, Executive Vice President for Digital Media, Strategy and Business Development, Disney/ABC Television Group
- Jed Hartman, Chief Revenue Officer, The Washington Post
- Robb Richter, Senior Vice President and Chief Digital Officer, Media General
- Michael Rubenstein, President, AppNexus
- Rick Welday, President, AT&T AdWorks
- Joe Zawadzki, Chief Executive Officer, MediaMath
“The IAB Board of Directors continues to be an increasingly diverse bedrock of intellect, innovation, and insightful leadership that advances IAB contributions to digital media and marketing,” said Randall Rothenberg, President and CEO, IAB. “Our elections this year added leaders with wide-ranging experiences that will undoubtedly advance our industry and add significant value to the increasingly dynamic world of advertising technology.”
Re-elected and continuing board members include:
- Joe Apprendi, Founder and CEO, Collective
- David Brinker, Senior Vice President, Global Head of Corporate & Business Development, News Corp
- Paul Caine, Global Chief Revenue and Client Partnerships Officer, Bloomberg L.P.
- Kevin Conroy, Chief Strategy and Data Officer and President, Enterprise Development, Univision Communications Inc.
- Frank Cooper, Chief Marketing Officer, BuzzFeed
- Seth Dallaire, Vice President, Global Advertising Sales, Amazon Media Group
- Mark Ellis, Senior Vice President, Corporate Sales, Time Inc.
- Rick Erwin, President and General Manager, Audience Solutions, Acxiom
- Eric Franchi, Co-Founder, Undertone
- Joan Gillman, Executive Vice President and Chief Operating Officer, Time Warner Cable Media (IAB Executive Committee)
- Mark Howard, Chief Revenue Officer, Forbes Media
- Meredith Kopit Levien, Executive Vice President and Chief Revenue Officer, The New York Times Company
- Seth Ladetsky, Senior Vice President, Sales, Turner Sports
- Jean-Philippe Maheu, Managing Director, Global Brand and Agency Strategy, Twitter
- Kirk McDonald, President, PubMatic
- Neal Mohan, Head of Product and Design, YouTube (IAB Executive Committee)
- David J. Moore, Chairman, Xaxis and President, WPP Digital (IAB Executive Committee)
- Harold Morgenstern, Senior Vice President, Advertising Sales, Discovery Digital Media
- David Morris, Chief Revenue Officer, CBS Interactive
- Jim Norton, Global Head of Media Sales, AOL (IAB Executive Committee)
- Marian Pittman, Executive Vice President of Digital Strategy and Research, Cox Media Group
- Penry Price, Vice President, Marketing Solutions, LinkedIn
- Randall Rothenberg, President and CEO, IAB (IAB Executive Committee)
- Scott Schiller, EVP/General Manager, Content Innovation Agency, NBCUniversal
- Vivek Shah, CEO, Ziff Davis, LLC (IAB Executive Committee)
- Brad Smallwood, Vice President, Measurement and Insights, Facebook, Inc.
- John Trimble, Chief Revenue Officer, Pandora
- Lisa Utzschneider, Chief Revenue Officer, Yahoo
- Lisa Valentino, Chief Revenue Officer, Condé Nast Entertainment
- Rik van der Kooi, Corporate Vice President, Advertiser and Publisher Solutions Group, Microsoft (IAB Executive Committee)
- Jacob Weisberg, Chairman and Editor-in-Chief, The Slate Group
- Lauren Wiener, President, Buyer Platforms, Tremor Video (IAB Executive Committee)
- Troy Young, President, Hearst Magazines Digital Media
Ex-Officio members of the board include:
- Stu Ingis, Partner, Venable LLP
- Rich LeFurgy, General Partner, Archer Advisors
- John Toohey, Group Vice President of Finance, Time Warner Cable Media
For more information about the IAB Board of Directors, please visit iab.com/boardofdirectors.
About IAB
The Interactive Advertising Bureau (IAB) empowers the media and marketing industries to thrive in the digital economy. It is comprised of more than 650 leading media and technology companies that are responsible for selling, delivering, and optimizing digital advertising or marketing campaigns. Together, they account for 86 percent of online advertising in the United States. Working with its member companies, the IAB develops technical standards and best practices and fields critical research on interactive advertising, while also educating brands, agencies, and the wider business community on the importance of digital marketing. The organization is committed to professional development and elevating the knowledge, skills, expertise, and diversity of the workforce across the industry. Through the work of its public policy office in Washington, D.C., the IAB advocates for its members and promotes the value of the interactive advertising industry to legislators and policymakers. Founded in 1996, the IAB is headquartered in New York City and has a West Coast office in San Francisco.
