Fetch Drives Explosive Growth for MobileGames Through Super Bowl Partnership with adjoe
80,000 game installs in the first minute. 500,000 game installs within the first hour. $1 million in Fetch Points generated for users.
Fetch, America's Rewards...
Hoopla Digital, in Collaboration with Generation Media and Lumen Research, Unveils Industry-First Attention Measurement...
London, UK – Hoopla Digital, in collaboration with Generation Media and Lumen Research, has launched a whitepaper introducing the industry’s first attention measurement model specifically...
Auxia Raises $23.5M to Redefine Brand Personalization with Agentic AI
VMG Technology Partners led the latest round, with participation from over 50 industry leaders, including Google CMO Lorraine Twohill, Booking.com CMO Arjan Dijk, and...
Vertical Impression Launches Enhanced Attention Measurement
TORONTO - Vertical Impression's elevator network has always been smart, using advanced analytics to understand what catches a viewer's eye. Now, it's even smarter....
Multilocal Unveils New Brand Identity, Reinforcing Leadership in Curation
London, UK: Multilocal, a global pioneer in programmatic advertising and a specialist in audience curation today announced the launch of its refreshed brand identity....
Mediaocean Completes Acquisition of Innovid – Creating the Premier Global Independent, Omnichannel Ad Tech...
Innovid & Flashtalking Unite Under Mediaocean to Give Advertisers More Control, Choice, and Transparency
NEW YORK – Mediaocean today announced the successful completion of its acquisition of Innovid,...
Lemma Phi Free CMS for DOOH Screen Owners
Lemma disrupts the DOOH CMS landscape with Lemma Phi: A Free , AI-powered media discovery solution establishing direct connect to global programmatic demand
By eliminating...
Verve Hires Industry Veteran Grant Gudgel as New Senior Vice President of Marketing
Verve, in its pursuit of its next phase of accelerated growth, is enhancing its team with a prominent name in the advertising technology space....
Triton Digital and Optable Join Forces to Make Identity Technology Available to Premium Audio...
Available via the Triton Audio SSP, User Identity Integration Can Help Publishers Scale Their Audiences
NEW YORK -- Triton Digital, the global technology and services...
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