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Samsung and Cielo Partner to Redefine Retail Advertising with AI-Powered Digital Signage Technology

RIDGEFIELD PARK, N.J. & LUBBOCK, Texas -- Samsung has partnered with Cielo, a leader in AI-powered franchise solutions, to transform retail advertising and franchise...
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USA TODAY’s 37th Ad Meter Competition Opens

Ad Meter invites participants to rate Super Bowl LIX commercials NEW YORK, NY -- USA TODAY, part of Gannett Co., Inc. (NYSE: GCI), officially launched the 37th...
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LocaliQ Expands Product Portfolio Incorporating AI With Dash by LocaliQ

Digital marketing growth platform provides conversational AI and AI-powered lead management NEW YORK, NY -- LocaliQ, Gannett Co., Inc.’s (NYSE: GCI) Digital Marketing Solutions (DMS) business,...
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Effectv and Clarivoy Aim to Transform Multiscreen TV for Automotive Advertisers with First-In-Class Attribution

Clarivoy partnership would mark the first of Effectv’s measurement offerings across verticals in new Suite of Attribution Solutions NEW YORK -- Today Effectv, the ad...
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Zeta Global Launches “Achieve the Impossible” Brand Campaign to Redefine AI-Powered Marketing

Company’s first brand campaign highlights how marketers unlock endless possibilities with Zeta NEW YORK -- Zeta Global (NYSE: ZETA), the AI marketing cloud, today unveiled its...
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Forrester Introduces Brand Experience Index To Measure The Interconnectedness Between Brand And Customer Experience

When brand experience and customer experience are improved together, firms can achieve up to 3.5x revenue growth and drive higher customer retention and loyalty CAMBRIDGE,...
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Stackline Partners with Gigi to Enhance Multi-Retailer Attribution and Audience Building Capabilities for Streaming...

This first-of-its-kind innovative partnership empowers brands with actionable ecommerce and retail data to improve audience targeting and deterministically measure multi-retailer outcomes from Streaming TV...
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U.S. Retail Media Veteran Joins Particular Audience to Accelerate U.S. and European Growth—and Build...

NEW YORK -- Particular Audience, the global leader in AI-powered retail media technology, today announced the appointment of Matt Romano, a founding architect of retail...

Amazon Ads Brings Generative AI to Amazon Marketing Cloud with New SQL Generator

New capability helps advertisers develop insights faster and more efficiently using natural language, enabling full-funnel advertising across streaming TV, audio, and digital channels LAS VEGAS...

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