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SAPO Adopts AppNexus’ Full-Stack Technology

Leading Portuguese media company will rely on AppNexus technology to accelerate its digital transformation LISBON, Portugal -- AppNexus, a Xandr company and a leader in...

MCOT Selects Triton Digital for World-Class Management and Monetization of Its Digital Audio and...

BANGKOK -- Triton Digital®, the leading technology provider for the global audio industry, announced today that MCOT Public Company Limited (MCOT), one of Thailand’s leading...

With Demand Manager, Rubicon Project Introduces Prebid as a Service

Now in Private Beta, Demand Manager™ Brings Simplicity and Control to Header Bidding for Publishers NEW YORK & LOS ANGELES -- Rubicon Project (NYSE:RUBI), the...

Pocketmath Serves 80 Billion Ad Impressions

Audience Network and Programmatic AdTech Company Reaches Significant Milestone SINGAPORE -- Pocketmath, a global leading ad technology company that provides audience network services and programmatic...

IAB Tech Lab Releases for Public Comment a New Specification to Improve Transparency and...

SIMID (Secure Interactive Media Interface Definition) Replaces VPAID to Improve Trust, Creativity, and Interactive Capabilities for Digital Video Ads NEW YORK -- The IAB Technology...

Philo Reveals Connected TV Ad Platform to Reach Latest Generation of TV Lovers

Entertainment-Focused vMVPD Service Brings Best-in-Class Ad Platform to Market With Industry-Leading Partners SAN FRANCISCO -- Streaming television service Philo revealed a roster of top advertising...

FreeWheel and A+E Networks Partner to Pilot Unified Video Ad Management Platform Across Direct...

New technology innovation ensures TV-level compliance and quality viewer experience across direct and programmatic marketplace buys Offers advertisers control and transparency across all buying channels NEW...

IAB Tech Lab Announces Two New Technologies to Build More Transparency and Trust in...

sellers.json & OpenRTB SupplyChain Object Specifications Made Available for Public Comment NEW YORK -- The IAB Technology Laboratory has introduced for public comment two new...

GDPR Risk – 1,768 Dark Web Tags Running on Fortune 100 Websites

New research reveals websites belonging to Fortune 100 companies have a total of 1,768 dark web tags running Tags are causing a total average website...

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