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Covatic Partners With CACI to Enable Ground-Breaking on-Device Acorn Segmentation

The news follows hot on the heels of Covatic’s launch of A-Type, a sustainable solution to the digital advertising industry’s ID and privacy challenge London,...
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Comscore and Viant Partner to Expand Cookie-Free Predictive Audience Access

RESTON, Va. – Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced a new partnership agreement with...
Ad Tech Daily

Undertone Ingests Differentiated Data From The Fyllo Data Marketplace, Giving Clients Access To A...

NEW YORK -- Undertone, the leader in data-driven, Intelligent High Impact campaigns across screens, today announced the expansion of its audience data for ad...
Ad Tech Daily

ZoomInfo Launches ‘Targeted Audiences’ to Optimize Advertising Campaign Precision and Performance

Unparalleled Data Accuracy Enables Digital Agencies and Marketers to Reach the Right Targets VANCOUVER, Wash. -- ZoomInfo (NASDAQ: ZI), a global leader in go-to-market intelligence solutions,...
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Adsmovil Social Influencer Solutions Tap Into Brand Affinity To Bring The Ideal Influencer and...

Miami, Florida – Adsmovil, a leading digital advertising company with direct relationships with 1,200+ Latin American, Spanish, and U.S. Hispanic publishers, is pleased to...

USSI Global Makes Strategic Investment with Software Company AdMobilize to Drive Digital Signage Installations...

Miami, FL - AdMobilize, the world’s #1 audience intelligence company powering DOOH networks with real-time, fully-anonymous AI, and USSI Global, a turnkey provider of customized network, broadcast,...

Future PLC Launches First-Party Audience Data Platform

Marketers can now easily reach 350 million high-intent users across 130+ digital brands LONDON and NEW YORK — Future plc, the global platform for specialist media, announces...
Ad Tech Daily

Amobee and Lotame Unveil Partnership for Global Social Audience Activation

Advertisers Worldwide Can Reach Valuable Custom Audience Segments Across Facebook, Instagram, Pinterest, Snapchat and Twitter for Holistic Planning REDWOOD CITY, Calif. & NEW YORK --...

The Trade Desk and Semasio Expand Their Partnership to Give Advertisers the Power to...

●       The Trade Desk now offers Unified Semantic Targeting, which integrates Semantic Contextual Targeting with Semantic Audience Targeting, combining current content consumption with previous interests. ●       Omnicom...

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