AdTheorent Partners with Triton Digital to Offer Digital Audio Advertising
NEW YORK - AdTheorent, Inc., an advertising technology company using data, predictive targeting and machine learning to provide competitive advantages to marketers as measured by...
Triton Digital Partners with 365 Digital to Amplify Programmatic Audio Advertising in South Africa
LONDON - Triton Digital®, the leading technology provider to the global audio industry, announced a partnership with South Africa’s leading digital publisher solutions company, 365...
Adobe Advertising Cloud Brings Marketers Flexibility and Convenience with New Mobile App
Other Updates to Adobe Advertising Cloud Include the Addition of Digital Audio Advertising Formats
SAN JOSE, Calif. - As advertisers shift to buying a majority of...
Triton Digital Expands Partnership with One Media Sales to Boost Programmatic Audio Advertising in...
Partnership Enables the Programmatic Buying and Selling of Online and Mobile Audio Ads in the Netherlands through Triton’s Programmatic Audio Advertising Marketplace, a2x®
LONDON -...
Study: Radio Industry Set to Adopt Programmatic Advertising
Buyers Using Programmatic Platforms Say They Plan to Increase or Maintain Spending on Radio and Digital Audio
SAN FRANCISCO - The percentage of ad buyers...
Jelli Releases SpotPlan 2.0, Enabling the Next Generation of Programmatic Radio Buying
Empowered Media Buyers using SpotPlan Generate an Average of 20 percent Additional ROI Compared to Traditional Buying Methods
New Version of SpotPlan Includes More Than...
Triton Digital and Omny Studio Fuel Audio Industry Growth with Unparalleled Podcast Monetization and...
LOS ANGELES - With the 4th annual Podcast Movement that took place in Anaheim, California, on-demand content distribution and monetization is top of mind, as will the...
IAB Releases First ‘Podcast Playbook’ for Advertisers
Comprehensive Buyer’s Guide Designed to Help Brand Marketers Navigate the Fast-Growing Podcast Media Landscape
NEW YORK - The Interactive Advertising Bureau (IAB) released the “IAB...
IAB Tech Lab Releases Revised Podcast Measurement Guidelines for Public Comment
Recommends Process for Improving Measurement & Features Enhanced Podcast Content Metrics Definitions
NEW YORK - The IAB Technology Laboratory released an updated version of the...
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