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AdTheorent Partners with Triton Digital to Offer Digital Audio Advertising

NEW YORK - AdTheorent, Inc., an advertising technology company using data, predictive targeting and machine learning to provide competitive advantages to marketers as measured by...

Triton Digital Partners with 365 Digital to Amplify Programmatic Audio Advertising in South Africa

LONDON - Triton Digital®, the leading technology provider to the global audio industry, announced a partnership with South Africa’s leading digital publisher solutions company, 365...

Adobe Advertising Cloud Brings Marketers Flexibility and Convenience with New Mobile App

Other Updates to Adobe Advertising Cloud Include the Addition of Digital Audio Advertising Formats SAN JOSE, Calif. - As advertisers shift to buying a majority of...

Triton Digital Expands Partnership with One Media Sales to Boost Programmatic Audio Advertising in...

Partnership Enables the Programmatic Buying and Selling of Online and Mobile Audio Ads in the Netherlands through Triton’s Programmatic Audio Advertising Marketplace, a2x® LONDON -...

Study: Radio Industry Set to Adopt Programmatic Advertising

Buyers Using Programmatic Platforms Say They Plan to Increase or Maintain Spending on Radio and Digital Audio SAN FRANCISCO - The percentage of ad buyers...

Jelli Releases SpotPlan 2.0, Enabling the Next Generation of Programmatic Radio Buying

Empowered Media Buyers using SpotPlan Generate an Average of 20 percent Additional ROI Compared to Traditional Buying Methods New Version of SpotPlan Includes More Than...

Triton Digital and Omny Studio Fuel Audio Industry Growth with Unparalleled Podcast Monetization and...

LOS ANGELES - With the 4th annual Podcast Movement that took place in Anaheim, California, on-demand content distribution and monetization is top of mind, as will the...

IAB Releases First ‘Podcast Playbook’ for Advertisers

Comprehensive Buyer’s Guide Designed to Help Brand Marketers Navigate the Fast-Growing Podcast Media Landscape NEW YORK - The Interactive Advertising Bureau (IAB) released the “IAB...

IAB Tech Lab Releases Revised Podcast Measurement Guidelines for Public Comment

Recommends Process for Improving Measurement & Features Enhanced Podcast Content Metrics Definitions NEW YORK - The IAB Technology Laboratory released an updated version of the...

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