Rich Media Ads

Rich Media Drives Strong Engagement and Secondary Ad Actions including Mobile Video Views, Product Comparison and Purchase Now NEW YORK - AdTheorent, Inc., a technology company...

MRAID Ads SDK Tester App Will Boost Confidence in Building Mobile Rich Media In-App Advertising PALM DESERT, Calif. - A new app that quickly tests...

High-impact advertising pioneer expands operations with hiring of VP to open its New York office and introduce its ad authoring and serving platform to...

Rich media, engagement and content marketing formats now account for one third (33 per cent) of the US campaigns booked through Vibrant Media, according...

Rich media, engagement and content marketing formats now account for one third (33 per cent) of the US campaigns booked through Vibrant Media, according...

Well-Timed Rich Media Outperforms Display Driving Huge Engagement for Entertainment Digital Advertising Campaigns NEW YORK - AdTheorent, Inc., a technology company whose data-driven predictive solutions are...

Sizmek’s 2016 Rich Media and Video Benchmarks report highlights engagement across regions and verticals to help advertisers establish a baseline for campaign performance London, UK,...

New Guidelines Provide Technical Foundation for Better User Experience, Faster Ad Rendering, Viewability Measurement & VPAID Integration NEW YORK - The IAB Technology Laboratory has...

Campaign delivers 10.68% engagement and a 1.52% Visitation Rate New York, NY — AdTheorent, Inc., an advertising technology company using data, predictive targeting and machine...