AdMonsters

When I first heard about second screen companion app Squawka, I could barely contain my excitement. As a football (ahem, soccer) enthusiast, I've always been...

Mobile ads have been a hot topic of discussion in the ad tech space for a while now, but with little consensus on how...

We get ideas from other people. Where do companies get ideas?Technology has changed the way that we relate each other, and how ideas are...

I have to admit I was surprised when I ventured over to USAToday.com following its massive redesign. You never quite know what to expect...

While the latest Internet Advertising Bureau UK report highlighted a 12.6% increase in overall digital ad spend for the first half of 2012, the...

The momentum behind multi-screen media is building. Consumers who interact with at least two screens at a time have now reached a majority, and...

With hyperlocal advertising on track for $100 billion in revenue by the end of the decade, it’s fair to say that location and geotargeting...

There can be a tendency to confuse "standards" with over-simplification in advertising and media. Companies in the IAB Digital Video Committee (in which my...

We’ve got way more than 99 problems in digital advertising, and unfortunately, the .gif is still one. You’ve seen them: the lackluster, unanimated .gifs...