comScore Releases the “2013 U.S. Digital Future in Focus” Report
Report Features Insights on Key Trends from 2012 and What They Mean for the Year Ahead
RESTON, VA – comScore, Inc. (NASDAQ: SCOR), a global leader...
Interview: Douglas de Jager, CEO of spider.io, Explains Ad Viewability and Its Impact on...
The talk du jour is certainly revolving around the seemingly endless issues of ad viewability and how to best measure viewable impressions across various...
Aggregate Knowledge Releases Industry’s First Global Media Intelligence Report
Delivers key insights into best and worst channels to increase media spend efficiency
SAN MATEO, CA – Aggregate Knowledge (AK), a media intelligence company that brings an exact...
Programmatic Buying: The Advertiser’s Upside and the Publisher’s Dilemma
Programmatic buying is the not-so-new, technology-based form of ad buying that's changing the game for online advertising.
Advertisers have adopted programmatic buying in droves (in...
Mobile Bot Traffic on Pace to Waste Nearly A Billion Dollars of Advertising Budgets...
Solve Media Q1 Market Advisory Update Shows Bots Continue to Impact the Effectiveness of Online Advertising Campaigns
NEW YORK - Solve Media (www.SolveMedia.com) issued its latest...
AdJuggler CEO John Shomaker Explains How the New AdJuggler Release Increases Both Brand Safety...
AdJuggler, a long-time supply-side platform has been quietly expanding it business into intelligent monetization, mobile application support, and mediation across heterogeneous demand sources. John...
Interview: John Capano Speaks About His Recent Appointment as CMO at SocialVibe
Following recent announcements from engagement advertising leader SocialVibe, we spoke to John Capano, newly appointed CMO, about his new role.
5 Key Considerations for Addressing Website Speed
Delivering a satisfying online experience these days is no easy feat. On the one hand, consumers demand rich graphics, video, and a wealth of...
Aggregate Knowledge Acquires Quantivo to Accelerate Platform Innovation
Increases real-time actionable insights and engagement to drive new sales
SAN MATEO, CA – Aggregate Knowledge (AK), a media intelligence company that brings an exact science to the art...
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