StructuredWeb Secures $30 Million From Invictus Growth Partners to Drive AI-Enabled Channel Sales and...
Majority investment supercharges StructuredWeb’s global expansion and leadership in the $73 trillion channel sales market as AI transforms enterprise partnerships
NEW YORK & SAN MATEO,...
Forrester Introduces Brand Experience Index To Measure The Interconnectedness Between Brand And Customer Experience
When brand experience and customer experience are improved together, firms can achieve up to 3.5x revenue growth and drive higher customer retention and loyalty
CAMBRIDGE,...
Quantum Rise to Host AI Webinar With Leaders Shaping the Future of Media and...
Join David Solomon of Viamedia, Kate Watts of 50,000feet, Media Consultant Jeff Reine and Alex Kelleher of Quantum Rise to Explore How AI Can...
The Math Has Changed Behind Scalable, Personalized Video, CTV and Audio Campaigns
It’s not a thesis but a fact: brands must deliver more content across more channels, ensure that content is actually engaging, and do it...
‘The Efficiency Curve’: Finding the Optimal Balance Between CTV and Linear TV Investments
MOUNTAIN VIEW, Calif. -- LG Ad Solutions, a global leader in connected TV and cross-screen advertising, today announced findings from a pivotal study titled...
Particular Audience Named in Forrester Research’s 2025 NRF Innovators Report: Retail-Focused Tech Companies to...
NEW YORK -- Particular Audience, the global leader in AI-powered retail media technology, has been named in Forrester Research’s 2025 NRF Innovators Report. This...
DoubleVerify to Announce Fourth Quarter and Full Year 2024 Financial Results on February 27,...
NEW YORK -- DoubleVerify (“DV”) (NYSE: DV), a leading software platform for digital media measurement, data and analytics, today announced that it will report...
North American Telecom, Media Firms Tap into Cloud, AI
New technologies provide ways to enhance connectivity, entertainment while containing costs, ISG Provider Lens™ report says
STAMFORD, Conn. -- North American enterprises in the telecom,...
Stackline Partners with Gigi to Enhance Multi-Retailer Attribution and Audience Building Capabilities for Streaming...
This first-of-its-kind innovative partnership empowers brands with actionable ecommerce and retail data to improve audience targeting and deterministically measure multi-retailer outcomes from Streaming TV...
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