Covatic Launches A-Type, a Solution to the ID and Privacy Challenge Faced by the...
A-Type is a new approach which places user privacy first and creates rich audience segments for digital advertising without tracking users. It is designed...
Independent Study Shows LiveRamp’s Authenticated Traffic Solution Drives More Than 340% Return on Investment...
Global Adoption of ATS Cements its Position as Leading Post-Cookie Solution in Ecosystem, Surpassing 400 Publishers and 70 Platforms
SAN FRANCISCO -- LiveRamp® (NYSE: RAMP)...
Industry Leaders from News Corp, Xaxis, U of Digital and Quantcast Present Ideas for...
Adapting to Cookieless Future is Like Learning “a TikTok dance” Says One Top Industry Exec
SAN FRANCISCO -- At the industry summit, The Cookie Conundrum: A Recipe...
Dentsu Announces the Integration of Its Identity Resolution Platform, Merkury, with Salesforce’s Customer Data...
New solution enables brands to grow, enhance, and activate first-party customer data
COLUMBIA, MD -- Dentsu and Merkle, dentsu international’s customer experience management (CXM) service...
White Bullet Partners with Peer39 to Help Defund Online Piracy
Leading IP protection company White Bullet to enable advertisers to enjoy cutting-edge contextual targeting whilst continuing to deliver brand safe solution
London, UK: Cybersecurity and...
Sports Related Spending to Soar This Summer as Pre-Pandemic Life Resumes
New insights from eBay Ads UK reveal the potential for brands to engage with an excited but nervous nation as sports events get back...
Blis Extends Global Commercial Footprint in Asia and North America
Blis enters Japanese market and strengthens presence in Asia and North America through reseller partnerships
LONDON: As part of its global expansion, Blis, the leading privacy-first location-powered...
AppsFlyer White Paper Reveals Measurement Solutions Are Table Stakes as Advertisers Remain Concerned About...
Study Offers Essential Guidance on Advertising Measurement and Privacy Compliance Based on a Survey of Advertisers in the US, UK and Germany Markets
SAN FRANCISCO...
Swaarm Launches Privacy Enabled Attribution in Response to Apple’s IDFA Removal
Partner affiliate marketing attribution solution is first-of-its-kind for effectively capturing campaign and traffic source throughout the whole advertising network chain
BERLIN — Swaarm announced the launch of...
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