adBrite to Pioneer Real-Time Pricing Solution for Premium Publishers
Initial Floor-Optimizing Tests Show Significant Revenue Growth; Beta Now Open to Select Publishers
San Francisco – adBrite®, the largest independent ad exchange, has begun testing...
Interview: Jonathan Glanz, CEO Sonic Notify Explains the Inaudible Frequency Technology and How It...
Recent news around the MADE Fashion Week app developed by Sonic Notify brought to our attention a very creative way to employ what is known as inaudible frequency technology. We have spoken with Jonathan Glanz, CEO of Sonic Notify about how this technology can be used by marketers who wish to target specific audiences via mobile devices.
Interview: Spongecell CEO Ben Kartzman on Display Advertising Trends
Spongecell, the interactive display advertising company that is leading the creative resurgence of online display, has completed a new round of financing led by Eric Schmidt, Google’s Executive Chairman, and Jim Pallotta, Chairman and Managing Director of Raptor Group.
adMarketplace Returns Power to the Publisher
Fitting that on Leap Day, adMarketplace would again leap ahead of the search syndcation industry by launching its new Publisher Dashboard, which gives web publishers unprecedented access to detailed reporting data and powerful yield optimization tools.
Adblade Expands Placements, Becomes Largest Content-Style Ad Network
News Bullets Content-Style Ad Units Surpassing AdSense for Premium Publishers
Premium Performance for Thousands of Advertisers in Premium Content
NEW YORK - Adblade, the only premium content-style...
Video Player Targeting Capabilities Enhance YuMe’s Scalable Video Ad Management Software YuMe for Publishers
New Capabilities for YuMe's YFP Pro Platform Bring Advanced Inventory Segmentation and Reporting
REDWOOD CITY, CA - YuMe, a leading independent provider of digital video...
ADSDAQ Ad Exchange to Become CONTEXTWEB Ad Exchange
CONTEXTWEB Changes Name of Largest Independent Ad Exchange to Focus and Simplify the CONTEXTWEB Brand
NEW YORK - CONTEXTWEB, Inc., which created the ADSDAQ Ad...
Cint Engage: Pioneering New Technology that Allows Publishers to Engage their Audience and Increase...
A new solution to revolutionize the publishing sector has been brought to market by the global provider of market insight technology, Cint. The ground-breaking...
DSNR Media Group Selects Amobee to Scale Mobile Advertising Services Globally
DMG to use Amobee PULSE to monetize mobile advertising inventory for publishers and ad networks worldwide
RA'ANANA, Israel and REDWOOD CITY, California – Amobee, the global...
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