Channel Factory Continues Expansion with Senior UK and US Hires
Leading brand suitability platform announces further hires as it ramps up growth globally to keep up with advertiser demand for contextually aligned content
London, UK...
Why Facebook Is the Best Platform in the World – and You Shouldn’t Spend...
“My guess is that all these advertisers will be back on the platform soon enough.” That was Mark Zuckerberg’s reported response to the July-long...
Influencer Marketing Drops Sharply Amid COVID-19 Pandemic
Brands working with influencers falls by 37%; efficiency of influencer marketing decreases by 41%
Brands are turning to micro-influencers for results as budgets face further...
Channel Factory Promotes Robert Björk to MD Following Period of Significant Growth
Leading brand suitability platform announces significant growth of 200% for Q1 and Q2 as it appoints Björk to manage its continued expansion
Stockholm, Sweden -...
Facebook Audience Network and AppsFlyer Launch First-to-Market Campaign-Level In-App Advertising Measurement
The new solution drives optimization success for gaming app developers
SAN FRANCISCO -- AppsFlyer, the global attribution leader, announced a first-to-market partnership with Facebook Audience Network bringing...
Smartly.io Continues Innovation in Social Advertising by Partnering with Snap Inc.
Partnership builds on recent innovations like enhanced creative capabilities and Pinterest offering
NEW YORK -- Smartly.io, the leading social advertising automation platform for creative and...
6sense Integrates with LinkedIn to Enable B2B Marketing Teams to Target and Reach the...
6sense® Segments for LinkedIn ads equips revenue teams with advanced 6sense account targeting for LinkedIn advertisingMay 21, 2020 09:00 AM Eastern Daylight Time
SAN FRANCISCO...
Smartly.io Sets New Standard for Creative Automation of Social Advertising
Smartly.io uplevels its creative automation capabilities, offering a true end-to-end creative and media buying solution for social advertisingApril 28, 2020 09:00 AM Eastern Daylight...
Instagram Now Attracts a Larger Audience than Facebook Among Top Brands According to New...
Among top 50 brand profiles, Instagram has a larger audience and nearly 20X more interactions than Facebook, according to Socialbakers’ new Q4 2019 Trends...
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