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Social Networking Sites Reach a Higher Percentage of Women than Men Worldwide

comScore Releases Report, Women on the Web: How Women are Shaping the Internet Reston, VA – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the...

Consumers Pushing Companies into Social Media

Results from a recent “Invoke Live!” study among 300 social networkers show that consumers clearly expect their favorite brands to be social media active...

Last.fm to Introduce Interactive Advertising Campaigns Using MXP4 Music Technology

PARIS - CBS Interactive Music Group’s Last.fm, the worldwide leader in music discovery, announced that advertisers looking to drive dynamic online engagement will now...

JB Chicago Launches Industry’s First Social Media Tool to Drive and Measure ROI

Axe Deodorant and Tetra Pak use “Social Mushroom” approach to drive awareness in key demographics, demonstrate ROI- CHICAGO - JB Chicago, a Chicago-based integrated marketing...

How Americans Use Social Media – Social Media is Where Customers Are Spending More...

DUBLIN - Research and Markets has announced the addition of the "How Americans Use Social Media" report to their offering. The exponential growth of social...

Global and China LBSNS (Location-Based Social Networking Service) Market Report, 2010 – Now Available

DUBLIN - Research and Markets has announced the addition of the "Global and China LBSNS (Location-Based Social Networking Service) Market Report, 2010" report to...

Meebo Expands with New Publishers and Advertising Products

EW.com and TVGuide.com are Among Latest Publishers to Implement the Meebo Bar MOUNTAIN VIEW, Calif. - Meebo announced that it has increased the distribution and...

Merkle Introduces Integrated Social Marketing

Using Data-Driven One-to-One Marketing Strategies, Approach Brings Targeting, Measurement and Accountability to Online Social Media COLUMBIA, Md. - Merkle (www.merkleinc.com), the nation’s largest and fastest...

Twitter Still Largely Untapped Opportunity for Brands to Engage with Consumers

New research from 360i reveals striking contrast between consumer and marketer usage of Twitter NEW YORK – 360i, a full-service digital marketing agency, today shared...

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