Magister Advisors: Twitter’s Strategic Immobility Has Surrendered Its Mobile-First Advantage to Facebook
Whereas Facebook has innovated to a $250 billion valuation, Twitter risks becoming a next-generation ‘dumb pipe’ with no prospect of increasing value significantly
Without its...
Adaptly’s London Office Promotes Tim Page to VP, Revenue and Hires Simon Eaton...
NEW YORK - Adaptly, the leading social media advertising technology company, today announced two appointments in its London office: Tim Page has been promoted...
Acxiom Expands Its Global Data Partnership with Twitter
Twitter’s Behavior Targeting and Partner Audiences Program to Leverage Acxiom’s
Third Party Data To Power-up Its Advertising Reach
LITTLE ROCK, Ark. - Acxiom® (NASDAQ: ACXM), an...
SocialFlow Agency Offering Delivers Self-Serve Ad Buys for Facebook and Twitter
Next Generation Social Buying Platform Takes Aim at “Managed Services” Offerings That Lack Underlying Technology
Data-Driven Organic Publishing Increases Reach by 91 Percent
New York –...
AdStage Integrates Twitter Ads in Major Platform Expansion, Adds Multi-Account Features for Agencies and...
Brands and agencies can now build, analyze, and optimize ads across multiple accounts throughout all major search and social networks from AdStage
SAN FRANCISCO, CA...
Amobee Named Official Twitter Marketing Platform Partner and Launches Amobee for Twitter Solution
New Partnership Provides Advertisers With Amobee Brand Intelligence and Cross Channel Optimization Capabilities That Drive Unmatched Engagement Rates and Twitter Follower Growth
FOSTER CITY, CA...
Apsalar Becomes Certified Twitter Mobile Measurement Marketing Platform Partner for App Promotion Ads
SAN FRANCISCO - Apsalar (http://www.apsalar.com), the leading enterprise mobile attribution & intelligence platform, announced that it has added tracking & attribution capabilities for Twitter...
Kochava Adds Support for New Twitter Mobile App Promotion Ads
Leading mobile attribution and analytics platform is now integrated with new Twitter Mobile App Promotion (MAP), giving Kochava clients more reach in their mobile...
Nielsen Launches Demographics for Nielsen Twitter TV Ratings
Age and gender metrics reveal how Twitter TV audiences enable TV networks and advertisers to reach beyond core viewers
NEW YORK - Nielsen, a global...
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