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Ad & Media Strategy
Ad and Media Verification
Ad Networks and Platforms
Ad Products
Ad Revenue Optimization
Local Advertising
ROI Measurement
RTB Advertising
Ad Operations
Ad Serving
Ad Targeting
Ad Trafficking
Ad Metrics
Audience Measurement
How-To’s
Social Media Advertising
Facebook
LinkedIn
Twitter
Pinterest
Advertising Challenges
Ad Viewability
Ad Fraud and Spam
Ad Inventory Quality
User Privacy
HOT TOPICS
Ad Blocking
Mobile Advertising
Local Advertising
Native Advertising
Ad Viewability
Programmatic Buying
RTB Advertising
Monetization Strategy
Ad Tech Daily
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Ad effectiveness
Tag: ad effectiveness
Mediasmart Launches Incremental Metrics for App Marketers
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January 30, 2019
Vista Equity Partners to Acquire Majority Stake in Integral Ad Science,...
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June 8, 2018
“Second Screening” While Watching TV Makes an Ad More Effective
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May 22, 2018
Tremor Video Rallies Advertising Technology Industry with #ThisWayUp Platform
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March 6, 2017
Inclusion of Mobile and Desktop Ads Improves Cross-Media Campaign Effectiveness across...
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January 20, 2017
Pinterest Selects Neustar As Marketing Partner To Increase Ad Effectiveness
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November 15, 2016
Tremor Video Expands to Malaysia
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July 5, 2016
Millward Brown Digital and Facebook Partner To Measure Platform Ad Effectiveness
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October 5, 2015
Opera Mediaworks and comScore Release New Native Video Ad Effectiveness Study...
Ad Tech Daily
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September 14, 2015
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Xplore China New York – Learn About the Chinese Mobile Market
Kevin Ford, Marketing Manager at NativeX
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July 2, 2019
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Xplore China New York – Learn About the Chinese Mobile Market
Kevin Ford, Marketing Manager at NativeX
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July 2, 2019
From our guest authors
Xplore China New York – Learn About the Chinese Mobile Market
Kevin Ford, Marketing Manager at NativeX
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July 2, 2019
The Golden Ticket to Targeting Success in 2019
Giovanni Strocchi, CEO at ADmantX
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How Programmatic DOOH Can Extend the Reach and Impact of Mobile Ad Campaigns
Adam Green, SVP and GM of Broadsign Reach
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March 20, 2019
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