PubMatic Named to Always On’s 2009 “OnMedia 100” List For Second Year In a Row

Honor Reserved for Top 100 Emerging Companies That Are Creating New Opportunities in the Digital Marketing, Branding, Advertising, and Publishing Industries

PALO ALTO, Calif. – PubMatic (, an ad revenue optimization company that works with over 5,500 online publishers, is proud to announce being named as a 2009 “OnMedia 100” company for the second year in a row. OnMedia 100 winners demonstrate leadership among their peers in the following areas: market traction measured by revenue or customer growth and game-changing approaches and technologies that are likely to disrupt existing markets and entrenched players.

“It’s an honor for PubMatic to be recognized for its industry-leading approach in helping online publishers earn more money from their advertising,” said Rajeev Goel, Co-Founder and CEO. “We’re especially excited that we made the OnMedia 100 list for the second year in a row — it underscores the importance of PubMatic continuing to provide publishers with accessible, technology-based solutions that will improve their revenue.”

PubMatic works with over 5,500 publishers to optimize their advertising. “PubMatic’s service has helped raise our ad rates and revenue,” said Marve Frazier, CEO of Moguldom Media Group, which owns and manages ethnic community web sites including, and “Its industry insight and client support make it a very valuable partner, particularly in challenging economic times like these.”

PubMatic works with online publishers to automatically find the highest paying ad across hundreds of ad networks, and optimizes how ads are displayed in real-time. It uses over 50 targeting parameters to optimize every ad impression, enabling over 90% of its publisher customers to dramatically improve overall revenue. The company works with a publisher’s existing ad strategy and connects them to hundreds of ad networks while making it simple to manage them through one consolidated revenue dashboard.

About PubMatic

PubMatic is an Ad Revenue Optimization service. PubMatic provides more than 5,500 web publishers real-time ad optimization, which significantly increases revenue while simplifying ad network management. PubMatic works with hundreds of ad networks and has created thousands of new publisher/ad network relationships. PubMatic is venture backed by Draper Fisher Jurvetson, Nexus India Capital, and Helion Ventures. Find out more at