CITY OF INDUSTRY, Calif. – Worksmart Media Group (www.worksmartmediagroup.com) has developed a new way for businesses to stay competitive in a market environment that challenges even the best entrepreneurs. The company has begun to promote custom made Small Format Videos (SFVs), or what they refer to as “Video Brochures” as a way for small- to medium-sized companies to target their message on the Internet via email attachments.
“What we do is produce a video message, not unlike a standard video TV commercial, but with the specific intent of converting the finished message to a file size that is small enough to be sent over the Internet as an email attachment,” says Worksmart president, Michael Dotson.
Such video messages can be used to promote a wide variety of products, services, information or just about anything that can benefit from increased awareness. Additionally, they can be set up as a Web link or placed onto a Web site.
Dotson explains that, “Video Brochures have many advantages over typical email campaigns because they deliver the immediate impact of sight, sound, and motion to create a memorable connection with potential customers.
“With the vast majority of Internet users now having direct access to broadband, this kind of messaging is now possible on a large scale for the first time in history,” he adds. “We, at Worksmart, believe that the Video Brochure, with its low production and email costs is a game changer that gives small companies an edge against larger, more powerful competitors.”
Video Brochures typically run less than two minutes in length, and the production costs are very affordable – generally running under $3,000 to produce.
For more information on this new concept, please contact Worksmart Media Group at [email protected] or call 714-267-7810.
