DUBLIN – Research and Markets has announced the addition of Borrell Associates Inc.’s new report “Classifieds Ad Spending Tables: Automotive” to their offering.
A Vertical Ad Spend report is available for each of the major classified verticals. This report provides detailed ad spending information related to the vertical across 11 media categories including Interactive. It features sales information related to the vertical. They also provide ad spend forecasts so that managers can make decisions based on trends. A vertical’s report can be produced for any local market definition (DMA, county, city, ZIP code).
This report will help you understand the movement of ad dollars in your market and assist in determining market-specific goals. It will allow you to measure the ROI in the vertical.
The report provides detailed U.S. ad spending information for 2008 related to each classified vertical across 11 media categories including Interactive. It features sales information related to the vertical. It also provides ad spend forecasts so that managers can make decisions based on trends.
For more information visit http://www.researchandmarkets.com/research/5ea206/classifieds_ad_spe