Event at ad:tech San Francisco to feature keynotes, presentations and panels from leading industry executives
ad:tech San Francisco 2013
DALLAS – ad:tech San Francisco 2013 and Under the Influence Summit 2013 announced the agenda and sponsors for Under the Influence Summit, a comprehensive and unique forum for the marketing industry held during ad:tech San Francisco from April 9-10, 2013.
“Under the Influence Summit will feature some of the biggest marketing and media players, opening up many avenues for discussions on how to harness the power of influence through media, technology, word of mouth, data and advocacy marketing”
This superior digital marketing event about People-Powered Media features keynotes, presentations and panels from some of the biggest marketing and media players like Chad Hurley, Gary Vaynerchuk, Chris Anderson, and co-host Peter Guber; book signings with Under the Influence co-host Bonin Bough, Brian Solis and Mickey McManus, giveaways and much more. Panels include:
Earned Media: Booty Call or Wedding Bells?
Paid Media: Once it’s Paid For, Is Earned Media Authentic?
Made Media: Advertising In The Third Industrial Revolution
Influence Everywhere: How 5 Screens Have Flipped The Script
Collaborative Marketing: Driving Consumer Powered Products and Marketing
Growth-Hacking: Where Do We Go From Here?
“We’re honored to host this strong line-up of keynotes, presentations and panels focused on People-Powered Media in the technology capital of the world,” said B. Bonin Bough, Vice President of Global Media and Consumer Engagement at Mondelēz International, and co-host of Under the Influence Summit 2013. “It’s rare to get this much talent all under one roof talking about the future of marketing.”
Under the Influence Summit 2013 sponsors include: Expion, SocialChorus, Answers, Blab, BlogHer, CrowdTap, Dynamic Signal, Linqia, Kred, ShinDig, SocialWire, Tapinfluence, Tongal, Viggle, 26DotTwo, GroupHigh, Qnary, Unmetric, CMP.LY, CrowdCheck, Golden State Warriors, Meltwater, Nestivity, Tracx, TreeSwing, Viral Heat, and Wahooly.
“We’re excited to make Under the Influence Summit complimentary to students and professionals so that those interested have the chance to exchange and absorb information from leaders and pioneers of the industry,” said Peter Guber, CEO of Mandalay, Owner/Co-Executive Chairman of the NBA’s Golden State Warriors, Co-Owner of the Los Angeles Dodgers, and co-host of Under the Influence Summit 2013. “For that, we thank our wonderful sponsors. We couldn’t host such a great event without them.”
“Under the Influence Summit will feature some of the biggest marketing and media players, opening up many avenues for discussions on how to harness the power of influence through media, technology, word of mouth, data and advocacy marketing,” said Amy Allen, Senior Vice President, ad:tech. “This adds much more to the overall ad:tech experience.”
In conjunction with Under the Influence Summit 2013, ad:tech San Francisco 2013 is shaping up to be a stellar event. With 20+ hours of education in nine tracks – including Mobile, Brand, Display, Performance, Innovation, Social, Video, Tablets and Sponsored Workshops – plus four keynote sessions, there’s a wide range of content led by thought-leaders serving all segments of the industry.
More than 250 exhibitors will fill the Expo Hall with the latest products, services and technologies and prime networking opportunities will keep the community buzzing over the course of the two days. Those who sign up for ad:tech San Francisco 2013 will have complementary access to the Under the Influence Summit program.
More Information:
For complimentary registration to Under the Influence Summit 2013 pass, visit http://bit.ly/adtechSF13.
To register for ad:tech San Francisco 2013, visit www.na.ad-tech.com/sf
Download the ad:tech San Francisco app: http://na.ad-tech.com/sf/mobile-app/
Follow @adtech and @FollowInfluence on Twitter and join the conversation using #adtechsf and #Influence13SF
About ad:tech
ad:tech is an interactive advertising and technology conference and exhibition that covers the entire digital marketing ecosystem. Worldwide events – 10 shows in seven countries annually – blend keynote speakers, topic-driven panels and workshops to provide industry professionals with the tools and techniques they need to compete in a changing world. For more information, visit www.ad-tech.com.
ad:tech is owned by dmg :: events, which was founded in 1989 and now organizes over 80 events in 25 countries each year. Headquartered in Stamford, Conn., it is currently active in North America, the Middle East, North Africa, Europe, Asia and Australia, employing more than 300 staff. dmg :: events is a wholly owned subsidiary of the Daily Mail and General Trust plc, one of the largest media companies in the United Kingdom. For more information on dmg :: events, visit www.dmgevents.com.
About Under the Influence
Under the Influence is an interactive advertising and technology conference and exhibition that focuses on emerging and disruptive marketing disciplines. Co-located with Advertising Week in New York City and ad:tech in San Francisco, Under the Influence features keynotes, speakers, panels and fireside chats from industry professionals. Each Under the Influence event includes an EXPO where media and technology companies showcase their products. For more information, visit www.influence13sf.com.
