This is an addition to my previous post on 3rd party ads being allowed now to serve on the Google content network, through the Google AdSense program.
Here’s a quick list of supported ad servers and partners:
North America: Ad servers
– Atlas (www.atlassolutions.com)
– DoubleClick (www.doubleclick.com)
– Eyeblaster (www.eyeblaster.com)
– Mediaplex (www.mediaplex.com)
– Tumri (www.tumri.com)
North America: Rich media
– DoubleClick (www.doubleclick.com)
– Eyeblaster (www.eyeblaster.com)
– EyeWonder (www.eyewonder.com)
– Interpolls (www.interpolls.com)
– Pointroll (www.pointroll.com)
– Unicast (www.unicast.com)
North America: Research
– Dynamic Logic/Safecount (www.safecount.net)
– Factor TG (www.factortg.com)
– IAG (www.iagr.com)
– InsightExpress (www.insightexpress.com)
Interesting choice of ad servers, with Tumri in but many major ones missing – it is unclear yet if it is because deals with other major ad serving companies aren’t in place yet but they’re being worked on, or it’s simply a business decision from Google not to work with them at all.