LoopMe Supports Brands in Post-IDFA World with Real-Time AI Engine
AI-driven tech stack leverages multivariate approach to maintain 96% model performance, even with all identifiers removed
NEW YORK -- LoopMe, the outcomes-based advertising platform, today...
Magnite Invests In New Data Center in Singapore to Support Growing APAC Business
Strategic move increases Magnite’s data capacity by 50% to support its unified omnichannel platform
SINGAPORE -- Magnite (Nasdaq: MGNI), the largest independent sell-side advertising platform,...
AdTech Leader TripleLift Announces Majority Investment from Vista Equity Partners
Partnership to Accelerate Global Product Expansion and Innovation in CTV
NEW YORK -- TripleLift, one of the largest advertising technology platforms in the world, announced today...
Smart AdServer Achieves Top Ranking in “Most Secure Ad Platforms” of 2020 According to...
Global Independent Adtech Platform Credits Advanced Ad Security Technology and Strict New Client Standards
According to advertising security leader, Confiant, Smart AdServer was shown to...
FOX and FreeWheel Partner to Bring Programmatic Addressable Capabilities to Set-Top Box Video on...
The Trade Desk is first integration partner, enabling advertisers to access FOX VOD addressable inventory through their platform.
NEW YORK -- Today, Fox Corporation (Nasdaq: FOXA,...
Susan Vobejda to Step Down as Chief Marketing Officer of The Trade Desk in...
LOS ANGELES -- Global advertising technology leader The Trade Desk (NASDAQ:TTD) today announced that Susan Vobejda plans to step down as its Chief Marketing...
New Innovations Drive Growth for PubMatic’s Omnichannel Wrapper Solution
OpenWrap customization and A/B testing live with more than 200 publishers globally
REDWOOD CITY, Calif. - PubMatic (Nasdaq: PUBM), a sell-side platform that delivers superior outcomes...
Digiday Names VIZIO SmartCast® Best Connected TV Platform in Video and TV
IRVINE, Calif. -- VIZIO (NYSE: VZIO) today announced that SmartCast™, the award-winning smart TV platform available to millions of viewers, has been recognized as...
Criteo Retail Media Announces Expansion of API Partner Program
Pacvue, Perpetua, Flywheel, and Kenshoo sign on as new partners, providing brand advertisers more flexibility in activating retail media campaigns
New York – Criteo S.A. (NASDAQ: CRTO), the...
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