Covatic Launches A-Type, a Solution to the ID and Privacy Challenge Faced by the...
A-Type is a new approach which places user privacy first and creates rich audience segments for digital advertising without tracking users. It is designed...
RTB House Collaborates with Oracle Moat to Measure and Boost Ad Campaign Performance, Reshaping...
By combining Oracle Moat’s precise measurement models with deep learning-based advertising solutions, RTB House aims to outperform other full-funnel advertising solutions on the market
NEW...
White Bullet Partners with Peer39 to Help Defund Online Piracy
Leading IP protection company White Bullet to enable advertisers to enjoy cutting-edge contextual targeting whilst continuing to deliver brand safe solution
London, UK: Cybersecurity and...
User privacy, bigger scale, better relevance? The cookieless future looks bright
How to solve the cookie conundrum? Many in the advertising industry have been looking to identity as the best shot at a like-for-like replacement....
EntityX Secures Funding to Revolutionise Contextual Targeting
EntityX secures investment from industry angels to revolutionise contextual targeting and deliver radically better performance
London-based semantic technology pioneers, EntityX, have secured investment to further...
Adform’s Proven First-Party ID Solution Is Ready to Solve the Cookie Problem
Shifting from third-party cookies to first-party IDs: Adform’s development and collaboration with major publishers and agencies shows the way forward for digital advertising with...
Silverbullet Launches 4D – a Contextual Intelligence Solution for the Post-Cookie Era
New 4D technology released by Silverbullet uses 1st party data to help marketers contextually target appropriate audiences in a brand-safe, post-cookie world.
Silverbullet Data Services...
The Golden Ticket to Targeting Success in 2019
Ad spend is expected to top £20 billion for the first time this year, mostly thanks to digital growth. But ensuring such substantial investment...
Adsmovil Launches ‘Adsmovil Personas’ Audience Data Platform for the U.S. Hispanic Market with More...
Hispanic mobile media company offers decoupled and deterministic data on Hispanic profiles
Miami, Florida – Adsmovil, the leading mobile advertising company targeting U.S. Hispanics with...
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