TechTarget and Google Release New Behavioral Research on Search Habits of IT Buyers Online...
NEEDHAM, Mass. - Technology media company TechTarget, Inc. (NASDAQ: TTGT) announced the release of Phase 2 of the Google/TechTarget Behavioral Research Project, mapping IT...
Sometrics CEO Ian Swanson to Discuss Online Game Advertising and Measurement at Digital Hollywood...
Available to Share Insights About Casual Game Monetization, Virtual Currency, Optimizing and Measuring Success
2010 International CES: “Advertising Analytics and Social Media, Search, Video Search...
ZEDO Signs Pictas Interactive in Europe
SAN FRANCISCO - ZEDO Inc., the largest privately held ad server in the US, announced that it has added European ad network Pictas Interactive...
Self-Regulation, Your Business and Your Privacy
http://blog.betteradvertising.com/2009/12/07/self-regulation-your-business-and-your-privacy/
By Scott Meyer, CEO, Better Advertising
Fitting The Pieces of Self-Regulation Together
WASHINGTON - At Better Advertising, we believe that industry self-regulation is the key to...
Kitara Media Welcomes DMX Publishers
ST. THOMAS, U.S. Virgin Islands - Kitara Media invites Right Media DMX publishers to join the Kitara Media Publisher eXchange and enjoy superior benefits...
IAB Launches “Privacy Matters”, Its First-Ever Consumer Education Campaign
Demystifies Key Online Advertising Practices, Increases Awareness of Consumer Choice Tools
NEW YORK - To educate consumers and provide them with the resources to help...
Advertise.com Adds Click Fraud Protection for Display Ads
Proprietary Tool Reduces Rate of Fraud
SHERMAN OAKS, Calif. - In its aggressive campaign to protect online advertisers against click fraud, Advertise.com announced that its...
Acxiom Highlighted Dramatic Expansion of Advertising Solutions at ad:tech New York
Relevance-X drives results for clients – addressing an estimated $112 billion in wasted advertising each year
ad:tech New York 2009
NEW YORK & LITTLE ROCK, Ark....
Reportlinker Adds Mobile Advertising and Usage Report
NEW YORK - Reportlinker.com announces that a new market research report is available in its catalogue, Mobile Advertising and Usage.
As consumers embraced mobile technologies...
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