Audience Measurement

Media Agency’s New “Living Segments” Consumer Insights Platform Leverages FAN’s Digital Information and Advertising Assets to Optimize Media Investment NEW YORK & LOS ANGELES -...

Increased Market Demand for Audience Relationship Management (ARM) Results in Significant Customer Adoption, Accenture Alliance and Investment REDWOOD CITY, Calif. - Adchemy, the pioneer of...

NEW YORK, NY - Beezag (www.Beezag.com) has officially launched its NEW exclusive invite-only online and mobile advertising platform that is revolutionizing the world of...

RESTON, VA – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, released its monthly comScore qSearch analysis of the U.S. search...

Television’s New Fall Lineup Drives Traffic to TV Sites; Education and Computer Software Sites Gain as School Year Begins RESTON, VA – comScore, Inc. (NASDAQ:...

Web Traffic from SEO, Paid Search, Social Media, Email Campaigns and Other Online Programs Ranked Automatically in Demandbase Professional SAN FRANCISCO - Demandbase, Inc., a...

Ringleader to Offer Medialets Rich Media Ad Units to Optimize Mobile Application Monetization NEW YORK - Ringleader Digital, RLD, the world’s premier mobile ad serving...

Landmark UKOM Appointment Reflects Nielsen Expertise in Setting Standard For Internet Measurement Across the Globe NEW YORK & LONDON - The Nielsen Company announced that...

New Platform Allows Ad Providers to Instantly Identify Good and Bad Traffic AUSTIN, Texas - Click Forensics, Inc., announced the release of an enhanced version...