Radio’s Digital Revenue Surges Past $2 Billion, Setting a Record
NEW YORK - The radio industry has reached a significant milestone in its digital transformation, hitting $2.1 billion in digital revenue in 2024, according to...
Triton Digital and Optable Join Forces to Make Identity Technology Available to Premium Audio...
Available via the Triton Audio SSP, User Identity Integration Can Help Publishers Scale Their Audiences
NEW YORK -- Triton Digital, the global technology and services...
ADWEEK and Roku Partner for “Best of Big Game Commercials” Video Feature Leading up...
Premieres exclusively on Roku’s Sports Zone, the week of Feb. 3
Links to promos here and here
NEW YORK -- ADWEEK, the leading resource of news, research, and insights...
Sports Industry Veteran Dan Donnelly Joins VideoAmp as Head of Sports Strategy
FOX Sports alum Donnelly to grow VideoAmp sports practice
NEW YORK -- VideoAmp, a media measurement company transforming advertising, has appointed Dan Donnelly as Head...
The Math Has Changed Behind Scalable, Personalized Video, CTV and Audio Campaigns
It’s not a thesis but a fact: brands must deliver more content across more channels, ensure that content is actually engaging, and do it...
StoryStream Unveils new AI-Powered Video Commerce Solutions Including Stories, Shoppable Video, and Live Commerce
LONDON -- StoryStream, a leader in AI-driven social shopping and eCommerce content solutions, today announced the launch of its new AI-powered video commerce platform,...
VideoAmp Renews Measurement and Currency Partnership with Paramount Global
NEW YORK -- VideoAmp, a media measurement company transforming advertising, today announced an extension of their long-term partnership with Paramount Global that continues to...
Roku the First Publisher to Launch Innovid Harmony Reach and Frequency, Driving Optimized Reach...
Collaborating through Roku Data Cloud, Innovid & Roku Aim to Enhance CTV Outcomes
NEW YORK -- Innovid (NYSE:CTV), an independent software platform for the creation, delivery,...
Comcast to Launch Industry-Changing, Cross-Publisher Advertising Solution for the Premium Video Category
Universal Ads to Empower Marketers of All Sizes to Easily Purchase Scalable, Performance-Driven Video Ad Campaigns Directly from Premier Media Companies
Launch Partners Include A+E,...
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