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Kinetiq and NLogic Partner to Advance TV Ad Intelligence

Kinetiq Partners with NLogic to Power Next-Generation TV Ad Intelligence in Canada Kinetiq’s Expanded Canadian Network Fuels NLogic’s Spots Offerings with Comprehensive, Real-Time Ad Intelligence Philadelphia,...
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Kinetiq and DAIVID Partner to Transform TV Advertising Measurement with AI-Driven Insights

Kinetiq integrates DAIVID’s AI-powered creative performance metrics into its real-time TV intelligence platform to maximize impact for advertisers Kinetiq, the AI-powered platform unifying global media...
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Vertical Impression Launches Enhanced Attention Measurement

TORONTO - Vertical Impression's elevator network has always been smart, using advanced analytics to understand what catches a viewer's eye. Now, it's even smarter....
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Major U.S. MVPDs Announce Alignment on Key Terms for Multiscreen TV Advertising

Comcast Advertising, Cox, DIRECTV Advertising, DISH Media, Optimum Media, Spectrum Reach and Verizon Fios roll out unified terminology guidance together with Ampersand and the...
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R2B2 Acquires Caroda, Strengthening Position as a Leading Monetization and AdTech Platform in the...

Prague-based AdTech company R2B2, majority-owned by the private equity fund Genesis Capital Growth, has announced the acquisition of Caroda, a leading video advertising SaaS...
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Brightcove Appoints Takayuki Tadokoro As Country Manager of Brightcove Japan

TOKYO -- Brightcove, the world’s most trusted intelligent video engagement company, today announced the appointment of Takayuki Tadokoro as Country Manager of Brightcove Japan. “Takayuki...
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Radio’s Digital Revenue Surges Past $2 Billion, Setting a Record

NEW YORK - The radio industry has reached a significant milestone in its digital transformation, hitting $2.1 billion in digital revenue in 2024, according to...
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Triton Digital and Optable Join Forces to Make Identity Technology Available to Premium Audio...

Available via the Triton Audio SSP, User Identity Integration Can Help Publishers Scale Their Audiences NEW YORK -- Triton Digital, the global technology and services...
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ADWEEK and Roku Partner for “Best of Big Game Commercials” Video Feature Leading up...

Premieres exclusively on Roku’s Sports Zone, the week of Feb. 3 Links to promos here and here NEW YORK -- ADWEEK, the leading resource of news, research, and insights...

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