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Allows Online Media Properties to Build Reach Quickly with Content Transparency BURLINGTON, Mass. - adConductor™, a division of Burst Media, announced the launch of adConductor...

Migration from DoubleClick Ad Serving System Delivers Significant Cost Savings ADTECH Head Dirk Freytag Promoted to Platform-A Senior Vice President NEW YORK - AOL’s Platform-A, the...

Inspiring a Renaissance of Creative Advertising on the Web NEW YORK, NY - The Online Publishers Association (OPA) announced a new initiative designed to help...

Paris, 31 March 2009 - Smart AdServer, a leading player in Europe in adserving and digital marketing, today unveils the results of its first...

AdRevenue 09 Brings Hundreds of Industry Thought Leaders Together to Discuss the Changing Economics of Online Display Advertising PubMatic (www.PubMatic.com), a global ad revenue optimization...

Gives Developers a New Way to Increase Consumer Discoverability and Drive Downloads of their iPhone Applications SAN MATEO, Calif. - AdMob, the world's largest and...

Q4 '08 Revenues Total $6.1 Billion; Growth Continues Despite Difficult Economy NEW YORK - Internet advertising revenues in the U.S. remain strong, topping $23 billion,...

NEW YORK - McPheters & Company has released results of a study conducted in co-operation with Condé Nast and CBS Vision which explored the...

Following the launch of display ads for Google Finance, Google prepared a number of new ad templates that are particularly suited for finance-related creatives. Google...