Brightcove Launches ‘Ad Monetization’ Service for Media Clients, Establishes Global Advertising Operations Team
The newly formed team and launch of an ad monetization service strengthens Brightcove’s commitment to providing media customers with solutions to maximize their revenue
BOSTON...
Gamut and Waymark Partner to Bring Easy and Affordable CTV Ad Creation to Local...
NEW YORK -- Gamut, the award-winning leader in local CTV advertising, and AI video creation platform Waymark, announced a partnership to expand next-generation local advertising...
JW Player Acquires InPlayer to Expand Its Monetization and Audience Insights Offering
The acquisition expands the JW Player’s video platform capabilities to include subscription management and audience insights
NEW YORK -- JW Player, the leading SaaS video...
New Study from Magna and Roku Finds New Video Ad Formats in Streaming TV...
Study finds brands that use innovative streaming TV ads drive 78 percent greater search intent compared to traditional TV ads
NEW YORK -- MAGNA Media...
More Than Half of Canadian TV Streamers Now Stream Ad-Supported TV
“FlexiVODs” emerge: 47 per cent of TV streamers are considering changing streaming subscriptions
76 per cent of Canadians are now TV streamers, and 18 per...
Vonage Delivers Better Engagement With Launch of Smart Video API Capabilities
New enhancements feature AI-powered interactions and end-to-end encryption
HOLMDEL, N.J. -- Vonage, a global leader in cloud communications helping businesses accelerate their digital transformation, has...
Brightcove and Magnite Announce Strategic Partnership to Boost Ad Monetization for CTV and Online...
Capabilities from Magnite and SpringServe will provide more transparency into available ad supply and help unlock greater revenue opportunities
BOSTON -- Brightcove Inc. (NASDAQ: BCOV),...
Audacy Adds Veritone Attribute to Deliver Enhanced Campaign Metrics to Its Advertisers
Veritone Attribute enables Audacy to provide advertisers with additional analytics capabilities for campaign planning, performance monitoring and optimization
DENVER -- Veritone, Inc. (NASDAQ: VERI), creator of aiWARE™,...
MGID Revolutionizes Image Creation for Advertisers With Integration of Generative AI
LOS ANGELES -- MGID, the global advertising platform, has today announced the development and integration of generative artificial intelligence (AI) into its existing intelligent...
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