The Most Trusted Source of Advertising Spend Data, Standard Media Index Extends Analytics Capabilities...
To address the growing industry demand for an accurate and unified cross-screen pricing metric, SMI introduces unprecedented Ad Market Intelligence Tools including Granular Digital Video CPM...
TEGNA Selects TVSquared to Advance Cross-Platform, Closed-Loop Measurement and Attribution
Partnership delivers holistic linear and OTT measurement, providing thousands of advertisers with incremental reach and performance outcomes
TYSONS, Va. & NEW YORK -- TEGNA Inc....
H Code Officially Introduces B Code, a New Digital Entity Focused on Driving Authentic...
The company also releases the Black Digital Fact Pack, the first in-depth analysis of Black American’s online behaviors and attitudes following a tumultuous year
SANTA MONICA,...
Ad Results Media Continues Robust Expansion in Key Markets With Five Senior Additions to...
The branded audio trailblazer fuels strategic growth in Austin, Boston, Houston, Los Angeles and San Diego markets with the addition of team members boasting...
The Mobile-First Generation: Gen Z Is Heavily Into Mobile Gaming, Shopping, and Social Media,...
Survey of mobile consumers between the ages of 18-24 reveals that 68% shop on mobile 1-4 times a week and 86% use mobile as...
Comscore and Viant Partner to Expand Cookie-Free Predictive Audience Access
RESTON, Va. – Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced a new partnership agreement with...
Apptopia, Braze, and Skyscanner Release Trends and Predictions for Travel and Hospitality Industry
Global Consumers Getting Ready to Travel Again but Remain Cautious About Vaccinations and Health and Safety Measures
LONDON - Braze, a comprehensive customer engagement platform,...
Novatiq Announces Supership Holdings Partnership to Scale Its Privacy-First Identity Solution Across Japan And...
LONDON -- Novatiq, the only privacy-first identity solution to leverage first-party network operator intelligence, has today announced a significant commercial partnership with Supership Holdings....
Dentsu Announces the Integration of Its Identity Resolution Platform, Merkury, with Salesforce’s Customer Data...
New solution enables brands to grow, enhance, and activate first-party customer data
COLUMBIA, Md. -- Dentsu and Merkle, dentsu international’s customer experience management (CXM) service...
To send us your announcement or press release, please see available options at: https://adtechdaily.com/submit-a-story/.
Advertisement
Featured
Advertisement
Sponsored
Advertisement