Impact Acquires Affluent to Power Agency Managed Partnership Programmes at Scale
With its second acquisition of 2021, Impact offers the most comprehensive set of technology solutions for all players in the partnership ecosystem
LONDON — Impact,...
Adverity Continues to Dominate as Momentum Leader in G2 Spring 2021 Report
Marketing intelligence platform continues to rank as a trusted choice for enterprises in Business Intelligence Software for Small Businesses, Mid-Market ETL Tools, Marketing Analytics...
Magnite Invests In New Data Center in Singapore to Support Growing APAC Business
Strategic move increases Magnite’s data capacity by 50% to support its unified omnichannel platform
SINGAPORE -- Magnite (Nasdaq: MGNI), the largest independent sell-side advertising platform,...
Ad blocking? The reports of its death are not exaggerated
Back in the day, ad blocking meant one thing. Blocking all ads. Easy, eh? By design these tools were absolutely rigid; no gray areas,...
LoopMe Supports Brands in Post-IDFA World with Real-Time AI Engine
AI-driven tech stack leverages multivariate approach to maintain 96% model performance, even with all identifiers removed
NEW YORK -- LoopMe, the outcomes-based advertising platform, today...
Connexity Revenues Soar 60% Year-on-Year as Innovative Solutions for Both Merchants and Publishers Deliver...
LOS ANGELES and LONDON -- Connexity, the largest independent customer acquisition channel for e-commerce advertiser acquisition and a leading commerce monetization solution for publishers, is reporting...
Lockdown Lifting to Signal Surge in Spending, Finds eBay Ads
New insights from eBay Ads UK reveal opportunities for brands to engage consumers from all walks of life as lockdown lifts – from partying...
Inskin Media Partners With Lumen Research to Offer Predictive Attention Estimates
Independent assessment proves the impact of Pageskin formats, providing advertisers with accurate assessments of campaign impact
London, UK: Inskin Media, which specialises in multi-screen, high impact...
HM Government Becomes UK’s Biggest Advertiser in 2020, Nielsen Data Reveals
New ad spend figures highlight the powerful impact of the Covid-19 pandemic, with the UK government and Public Health England in 2020’s top ten...
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