AdPlayer.Pro Outstream Video Ads Solution Provider Shares Industry’s Perspective on the State of Online...
AdPlayer.Pro, an international provider of outstream video advertising solutions has conducted a survey of advertising executives, aiming to take a snapshot of the current...
Think you know all about ad block users? Think again!
Traditionally, advertisers had written off ad block users as being unreachable and, therefore, uninterested. Thankfully though, that thought process is rapidly changing.
When you consider...
Zeotap Builds Momentum as Marketing Industry Shifts Away from Cookies
Reports 126% ARR Growth in 2020, Fills Key Executive Leadership Positions, Signs New Customers
Zeotap, the Customer Intelligence Platform (CIP), has reported 126% ARR growth...
User privacy, bigger scale, better relevance? The cookieless future looks bright
How to solve the cookie conundrum? Many in the advertising industry have been looking to identity as the best shot at a like-for-like replacement....
Ad blocking? The reports of its death are not exaggerated
Back in the day, ad blocking meant one thing. Blocking all ads. Easy, eh? By design these tools were absolutely rigid; no gray areas,...
Pacvue Empowers Campaign Management and Optimization for Amazon DSP
Advertisers can now manage their Amazon DSP (Demand-Side Platform) campaigns using Pacvue’s intelligent automation, reporting, and optimization SAAS tool suite.
“Adding Amazon DSP to our...
Connexity Revenues Soar 60% Year-on-Year as Innovative Solutions for Both Merchants and Publishers Deliver...
LOS ANGELES and LONDON -- Connexity, the largest independent customer acquisition channel for e-commerce advertiser acquisition and a leading commerce monetization solution for publishers, is reporting...
Inskin Media Partners With Lumen Research to Offer Predictive Attention Estimates
Independent assessment proves the impact of Pageskin formats, providing advertisers with accurate assessments of campaign impact
London, UK: Inskin Media, which specialises in multi-screen, high impact...
Motorsport Network Chooses AdGrid as Their Programmatic Solution
SCARSDALE, NY. – AdGrid Media, the complete programmatic advertising solution, is pleased to announce that Motorsport network – a global market leader that sits...
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