WPP Launches New Corporate Trading Unit
Operating company will be called The Midas Exchange
NEW YORK - WPP announced the formation of a new corporate trading division to help clients...
TreeHouse Announces Marketing View Integration with Salesforce
Marketing View Demand Generation/Marketing Automation Product Now Available on Force.com AppExchange
SALT LAKE CITY - TreeHouse Interactive™, the technology leader in on-demand partner relationship management...
New “Media Sales Mobile” Smartphone App Delivers Local, Advertising Information to Media Sales Reps
WESTERVILLE, Ohio - AdMall announced the availability of the Media Sales Mobile app, designed specifically for media advertising sales professionals. Media Sales Mobile features...
aiMatch’s Comprehensive Advertising Platform for Publishers Incorporates Sales Order Management, Too
aiMatch addition makes it even easier for sales teams to identify products and inventory mixes — so they can spend more time selling
RALEIGH, N.C....
LucidMedia Launches Pioneering Self-Service Online Advertising Demand-Side Platform (DSP) for Agencies and Advertisers
RESTON, Va. - LucidMedia, a leading online advertising demand-side platform (DSP) with integrated real-time bidding (RTB), announced the launch of a self-service version of...
Online Publishers Can Now Offer Self-Service Display Ad Buying With New PageGage Direct From...
Advertisers Can Place Orders Online Directly At Any Time, From Anywhere
WOODLAND HILLS, Calif. - FatTail, the leader in online ad optimization software, announced the...
Bluewolf Launches Cloud Solution to Enable Media Companies to Manage Total Ad Sales Lifecycle
NEW YORK & SAN FRANCISCO - Bluewolf (www.bluewolf.com) today launched a new cloud based solution designed to allow multi-channel media companies to seamlessly manage...
YuMe Launches ACE for Advertisers, Giving Advertisers and Agencies Complete Control Over Their Video...
First End-to-End Video Solution Covers Entire Campaign Lifecycle, Including Planning and Buying, Ad Serving and Campaign Management, and Post Campaign Analytics
REDWOOD CITY, CA –...
New Artist-Oriented Video Platform MUZU.TV Launches Today
I've been waiting for quite some time to announce this but MUZU.TV is finally having the official launch for the UK and Irish audience!
We'll...
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