Mobile Advertising

StartMeApp’s Mobile Advertising Platform Shifts the Focus of Mobile Ad-Buying Onto Value-based Criteria, Guaranteeing ARPU and Maximizing ROI for Mobile Advertisers and Global Content...

Mobile Leaders Fab, TinyCo and Wooga Partner with Nanigans to Acquire Profitable Customers at Scale; Leverage Nanigans’ Post-Install Measurement and Optimization Technology on Mobile BOSTON...

Adds Top Game Developer 50 Cubes to Innovative Ad Platform NEW YORK - For the first time, brand advertisers can deliver their content in an ad...

Apple Commands 36 Percent of Smartphone OEM Market RESTON, VA – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from...

Report Reviews 2012 Location-based Mobile Advertising Market and State of the Industry New York, NY - Verve Mobile, the leader in location powered mobile advertising,...

Combined Twitter and Facebook Campaign Makes Innovative Use of Social News Feeds to Target Relevant Large Scale Mobile Audiences by Delivering an Immersive Mobile...

Data from More than 1 Million U.S. Mobile Phone Users, 400,000 Tablet Owners and 150,000 Connected Device Households Power comScore’s Multi-Platform Reporting RESTON, VA – comScore...

New MobilePush Application Enables Marketers to Integrate In-App Push Messaging Into Digital Marketing Campaigns Across Email, SMS, Social and Web SAN FRANCISCO - Global digital marketing provider ExactTarget (NYSE:ET)...

More Than Two-Thirds of Media-Savvy Mobile Users Have Placed Online Food Orders Via Their Smartphone or Tablet, With Half Downloading Restaurant-Specific Apps; Pizza Dominates Mobile...