Mobile Advertising

VILNIUS, Lithuania -- Affise launched a new type of attribution chain technology to measure mobile advertising attribution without the previously required user device identifier...

PALO ALTO, Calif. -- AppLovin (Nasdaq: APP), a global technology and apps platform that provides developers a unified set of tools to grow their business,...

One-of-a-Kind Mobile ID Solution Enables Quick Integration with Leading Identity Providers SAN FRANCISCO -- InMobi, the world’s leading independent marketing cloud, today announced the launch...

Proven Ad Tech Veteran Joins to Drive its Next Phase of Growth Around the World SAN FRANCISCO -- InMobi, one of the world’s leading independent...

Working Hand-in-Glove with Clients, Mobile Industry Leader ‘Sweeps’ Award Series with Four Gold, Five Silver and Four Bronze Awards DUBAI, United Arab Emirates -- InMobi, the...

Leading in-game advertising specialist Adverty AB (publ) today announces a strategic partnership with Gold Town Games AB (GTG), which will enable the mobile game...

A privacy-first onboarding solution for brands to leverage and activate first-party customer data audiences SANDPOINT, Idaho & NEW YORK -- The Kochava Collective, the world’s largest...

TAG’s exacting standards assure buyers that their ads won’t be associated with content that could jeopardize their brand’s reputation REDWOOD CITY, CA — MOLOCO (www.molocoads.com),...

Acquisition brings further innovation to Vungle’s mobile performance advertising platform by offering contextual targeting and creative intelligence features  SAN FRANCISCO, CA — Vungle (www.vungle.com), a...