zvelo Allows Page-Level Insight Into Bot and Low Quality Traffic
Release of Comprehensive Page-Level Traffic dataset provides industry-leading granularity for fighting back against ad impressions from bots and undesirable traffic
Greenwood Village, Colorado – zvelo...
DynAdmic Gives Global Brands The Opportunity to Buy “Safe” YouTube Ads
Ensuring Brand Safe Environments In The Age of User Generated Content
NEW YORK - In recent weeks, some of the world’s top brands, including L’Oreal,...
MediaMath Launches Its Curated Market, Guaranteeing High Quality Audience Reach on Brand Safe Content
New York, New York – MediaMath, the leading independent programmatic company for marketers, announced the launch of its Curated Market, a product that unites advertisers’...
MRC Grants DoubleVerify Accreditation for In-App Viewability, SIVT for Mobile Web and Desktop Traffic...
NEW YORK - DoubleVerify, the recognized leader in digital quality solutions, today announced that it has received Media Rating Council (MRC) accreditation for mobile in-app viewability, its sophisticated invalid traffic...
Video Advertising Outperforms Desktop Display
The latest Integral Ad Science Media Quality Report highlights brand safety, ad fraud, and viewability trends for programmatic and direct advertising across multiple platforms
London,...
Protected Media Joins Trustworthy Accountability Group to Fight Online Ad Fraud
Tel Aviv, Israel – Protected Media (www.protected.media), a global provider of digital advertising solutions that increase media quality, announced that it has been verified...
Joint Statement From White Ops CEO and Rubicon Project President on Successful Efforts Countering...
LOS ANGELES & NEW YORK - Rubicon Project (NYSE: RUBI), which operates one of the largest advertising marketplaces in the world, and White Ops,...
Sovrn Receives “Certified Against Fraud” Seal from Trustworthy Accountability Group
Independent 3rd party audit from BPA Worldwide confirms Sovrn commitment to meeting anti-fraud standards
BOULDER, Colo. - Sovrn Holdings, Inc., advocate and partner to independent...
Protected Media Launches Mobile Ad Fraud Solution to Fight Bots
Multi-Layered Ad Traffic Verification Combines Bot Busting with Viewability Detection
Protected Media, a global provider of digital advertising solutions that increase media quality, announced today...
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