Ad Inventory Quality

-- Direct Integration with White Ops Technology Blocks Bots Before an Ad Is Served, Protecting Advertiser Budgets While Preventing the Growth of Criminal Activity...

Distil Networks’ Third Annual Bad Bot Landscape Report Finds Advanced Persistent Bot Activity on the Rise, Despite Overall Decrease in Bad Bot Activity Google Chrome...

In Independent Rankings of 400 Companies Globally Rubicon Project Maintains Top Tier Rankings Across All Inventory Categories LOS ANGELES - Rubicon Project (NYSE: RUBI), which...

Mobile attribution and analytics pioneer, Kochava, announces new ad marketers’ toolkit, including the new Analytics engine, Kochava Traffic Verifier, SmartLink and the Media Guide SANDPOINT,...

GeoEdge, in their continued partnership with Reporo, upgrades Reporo’s ad security to protect publishers from serving ads infected with malware and malicious code PROVIDENCE, RHODE...

New research from real-time advertising experts, Quantcast, reveals 97% of European inventory is not available at 80%+ viewability goal Key Findings: Only three percent of European...

15% of advertisements appear on sites that harm the brand’s reputation, reveals a new report. For instance, finding a Pepsi ad in a pornographic...

Integration Further Improves Index Exchange’s Ability to Detect, Report & Eliminate Fraudulent Inventory Across the Exchange NEW YORK – Index Exchange, the principled exchange for...

Crowdsourced approach streamlines process to identify and remove bad advertisements LOS ANGELES & WASHINGTON & NEW YORK - OpenX, the recognized leader in quality for...