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Covatic Launches A-Type, a Solution to the ID and Privacy Challenge Faced by the...

A-Type is a new approach which places user privacy first and creates rich audience segments for digital advertising without tracking users. It is designed...

Novatiq Announces Supership Holdings Partnership to Scale Its Privacy-First Identity Solution Across Japan And...

LONDON -- Novatiq, the only privacy-first identity solution to leverage first-party network operator intelligence, has today announced a significant commercial partnership with Supership Holdings....

The Trade Desk Appoints Joshua Smith as Senior Vice President, Chief Privacy and Product...

NEW YORK -- Global advertising technology leader The Trade Desk (NASDAQ: TTD) today announced the appointment of Joshua Smith as Senior Vice President, Chief...
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White Bullet and The European Lotteries Announce Partnership to Fight Piracy

London, UK: IP protection company White Bullet and The European Lotteries (EL), announce a collaboration to help fight ad-funded piracy. White Bullet will track advertising...
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Yieldmo Announces Privacy-First Marketplace

Yieldmo's Smart Exchange harnesses the power of Contextual Reimagined™ NEW YORK -- Yieldmo, a leading advertising technology company, today announced the debut of its privacy-first...

What Does The Updated Timeline For The Privacy Sandbox Mean For Advertising Market Participants?

The below is a statement by Lukasz Wlodarczyk, Private Ads Team Leader and Director of Global Inventory Partnerships, at RTB House - providing his...

Covatic Partners With CACI to Enable Ground-Breaking on-Device Acorn Segmentation

The news follows hot on the heels of Covatic’s launch of A-Type, a sustainable solution to the digital advertising industry’s ID and privacy challenge London,...
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MediaGo Joins the IAB Europe Transparency and Consent Framework, Will Offer Native and Display...

SAN FRANCISCO -- MediaGo, an ad platform from Baidu’s Global Business Unit, has become an official vendor of Interactive Advertising Bureau (IAB) Europe’s Transparency...
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Sourcepoint and MediaMath Announce First-of-its-kind Partnership to Provide ‘Privacy-Safe’ Inventory Segments

The integration offers advertisers the ability to target segments that align with the highest privacy standards NEW YORK & LONDON -- Sourcepoint, the data privacy software...

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