Online Content Publishers

New statistics from AOP show the percentage of advertising impressions being blocked has fallen, but revenue loss continues to rise for publishers  London, UK: The Association...

Adelphic’s Self-Service Programmatic Capabilities Bolster Viant’s People-Based Offerings Combination Will Create the Industry’s First People-Based Demand-Side Platform, Powered by Over 1 Billion Registered Users Globally NEW YORK,...

Luvvie Ajayi, New York Times Best-Selling Author and Longtime BlogHer Community Member, is the First of Many Keynote Speakers to Be Announced NEW YORK -...

Publishers and advertisers have traditionally had a symbiotic relationship. Advertisers rely on the quality content of publishers to bring views to their ads, and...

Publishers that use multiple-demand source platforms have many challenges, and among them are data aggregation of programmatic inventory. There is no single way to...

Adform’s modular approach removes the inefficiencies of waterfalling, entirely eliminates price tiers and eases setup for publishers London and New York - Adform, the independent and open...

Education, guidance and support for all publishers worldwide LOS ANGELES & NEW YORK - OpenX, a global leader in creating programmatic advertising marketplaces that drive...

Survey finds Western European marketers actively examining the use and challenges of contextual marketing Marketers are collecting a large quantity of contextual information about their...

More Than 90% of Publishers Surveyed Say That Creating Custom Audiences With First-Party Advertiser Data and Targeting With Live Intent Would Boost Ad Rates CHICAGO,...