Total Defense Collaborates with Facebook to Launch International Sites of AV Marketplace
Exclusive offering provides free six months of Total Defense Anti-Virus to safeguard users worldwide from online dangers
REDWOOD SHORES, Calif. - Cloud security leader Total...
Tookitaki: Indian Start-up Helps Advertisers Discover, Connect and Retarget Their Social Audience
Tookitaki (www.tookitaki.com) is a social audience discovery and retargeting platform that has recently launched its beta version at iAccellerator's (( iAccelerator is an initiative...
Criteo to Provide Customers With Access to Facebook Exchange
Criteo, the global leader in performance display advertising, today announced support for Facebook® Exchange, which enables real-time bidding on Facebook.
Nanigans Releases ROI-Based Advertising Solution for Facebook Mobile
Mobile Leaders Fab, TinyCo and Wooga Partner with Nanigans to Acquire Profitable Customers at Scale; Leverage Nanigans’ Post-Install Measurement and Optimization Technology on Mobile
BOSTON...
Adobe Social Unveils Predictive Publishing for Facebook
Powerful New Capability Predicts Social Content Performance to Maximize Engagement
LONDON - Adobe Summit EMEA, The Digital Marketing Conference - Adobe Systems Incorporated (Nasdaq: ADBE) announced a powerful...
Neolane Analyzes Effectiveness of Facebook for Marketers
Conversational Marketing Provider Analyzes 150 Facebook Page Tab Applications and Websites using Facebook Login in the United States and Europe
NEWTON, Mass. & TWICKENHAM, United...
Rembrandt Social Media, LP Files Suit Against Facebook and AddThis, for Patent Infringement
BALA CYNWYD, Pa. - Rembrandt IP Management, LLC (“Rembrandt”) announced that its affiliate, Rembrandt Social Media, LP, has filed a patent infringement lawsuit against Facebook,...
Facebook’s Mobile Ad Strategy Is a Risk for Facebook and Its Advertisers (analysis)
Facebook has a strategy to turn brand content into ads that show up in your mobile news feed, thus tapping into a previously unused ad revenue stream. Facebook’s strategy is similar to Twitter, which announced yesterday that it would be inserting promoted tweets into the timeline on its iPhone and Android apps.
The Nielsen Company and Facebook Form Strategic Alliance
Industry Leaders to Use Nielsen Products to Help Marketers Better Measure Online Advertising Impact and Realize Greater ROI
NEW YORK & PALO ALTO, Calif. -...
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