9 Different Approaches for Non-Direct Inventory Optimization
Publishers that use multiple-demand source platforms have many challenges, and among them are data aggregation of programmatic inventory. There is no single way to...
The Next 8 Years Of Ad-Tech Is About Direct To Advertiser Sales Technologies And...
Over the last 8-years, advertising technology companies have largely been focused on optimizing Real-Time Bidding paradigms and platforms to “maximize” the value of display...
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