CHICAGO – Sun-Times Media Group, Inc. (OTCBB:SUTM) announced it has hired Jim Dyer, 46, as Vice President, Classified Advertising, Sun-Times News Group, effective today.
Mr. Dyer has more than 25 years of experience in the newspaper and online news industry. Mr. Dyer was a classified executive for several media companies, including Gannett Co. Inc., E.W. Scripps Co., and the New York Times Regional Newspaper Group. He was a key player in the launch of AutoTrader.com, serving as Regional Sales Director, Advertising Operations Director and General Manager of Non Contract Classified Verticals during his tenure. Most recently, Mr. Dyer was the Eastern Region Vice President of Sales for Digital Media Communications Inc., where he was responsible for the launch of more than 80 video advertising programs across the United States. He also served as an automotive industry consultant for the Company.
“Jim knows the classified newspaper and online advertising market inside and out. He is the ideal person to help leverage the strength of the Sun-Times News Group and navigate this challenging market, and help our advertisers better benefit from the Sun-Times News Group footprint in the Chicago area and Northwest Indiana,” said Barbara Swanson, Group Vice President of Advertising and Marketing of the Sun-Times News Group.
In his new role, Mr. Dyer will lead the classified advertising sales strategy for the Sun-Times News Group Classified Advertising Department, which includes automotive, homebuilder and recruitment advertising and the Company’s newly forming customer contact center.
About Sun-Times Media Group
Sun-Times Media Group is dedicated to being the premier source of local news and information for the greater Chicago area. The Sun-Times News Group is the primary operating subsidiary of Sun-Times Media Group. Its media properties include the Chicago Sun-Times and Suntimes.com as well as newspapers and Web sites serving more than 200 communities across Chicago. Further information can be found at www.thesuntimesgroup.com.
