Lateral Media Begins Operations

Launches with More Than 30 Websites Including (expertautos.com, fordusedcarsales.com, hondausedcarsales.com & toyotausedcarsales.com)

BEVERLY HILLS, Calif. – Lateral Media, Inc. (OTCBB:ASND) announced that it has commenced operations and launched the Recycler Publishing Network of websites including www.expertautos.com, www.fordusedcarsales.com, www.hondausedcarsales.com and www.toyotausedcarsales.com

The websites are designed to help private party sellers of cars, boats, RVs, and motorcycles market and sell their listings using the Internet. The websites display inventory, allow buyers to communicate with sellers, and provide a series of useful and helpful tools and content to inform and educate buyers and sellers about private party transactions.

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Lateral Media’s strategic focus will be acquiring various types of companies in performance marketing and online publishing. Lateral Media will attempt to accomplish this by utilizing the combined strengths of its media industry relationships and expertise of its officers and directors, including Jeffrey Schwartz, as Chairman and CEO of Lateral Media and Robert Ellin, Partner, Trinad Capital.

Jeffrey Schwartz stated, “We’re excited to launch this new network of websites. It’s a very cutting edge business model with new user-enhanced software. We are already getting positive feedback from customers, as our contact center has already staffed up with sales reps working on our behalf.”

Lateral Media is a development stage company whose mission is to build a unique combination of online publishing and performance marketing companies through asset acquisition, merger, exchange of capital stock, or other business combination with domestic or foreign businesses. For more information, please visit www.lateralmedia.net