Ad Ops Daily Briefs: March 10 2009

Global Traffic Network Announces Closing of Its Purchase of the Unique Broadcasting Company Limited from UBC Media Group
Global Traffic Network, Inc. (Nasdaq: GNET), a leading provider of custom traffic and news reports to radio and television stations outside the United States, today announced that its United Kingdom subsidiary, Global Traffic Network (UK) Limited, has completed its acquisition of the commercial division of UBC Media Group plc (LSE: UBC.L), which supplies traffic and travel information to approximately 230 radio stations and entertainment news information to approximately 120 radio stations in the United Kingdom in exchange for commercial airtime inventory that is then sold to advertisers. The acquisition was effected through a purchase of the entire share capital of The Unique Broadcasting Company Limited, the UBC subsidiary that housed the commercial division operations. UBC’s commercial division has approximately 700,000 radio commercials available for sale on an annual basis. In addition to the radio networks, The Unique Broadcasting Company has approximately £3 million pounds of tax losses that Global Traffic Network expects to be able to utilize against future earnings of its U.K. operations.



ExactTarget Continues Record Growth with More Than 50 Percent Increase in ’08 Revenue
1,000+ New Clients, Expanded Multi-Channel E-Marketing Platform Highlight Historic Year
ExactTarget, a leading provider of on-demand email and one-to-one marketing solutions, announced today it posted record-setting annual performance in 2008, boosting revenue by more than 50 percent and adding more than 1,000 new direct clients.
The growth of the integrated e-marketing provider marks the continuation of 32 consecutive quarters of growth and 12 consecutive quarters of profitability for the company that added industry powerhouses including Advance Auto Parts, Priceline.com and Trip Advisor to its client list during the year.