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LiveRamp Introduces New Capabilities to Fast-Track Value and Boost Marketing Impact

New features in the LiveRamp Data Collaboration Platformincrease speed and efficiency, and unlock immediate value from clean rooms SAN FRANCISCO -- LiveRamp (NYSE: RAMP) today announced...
Ad Tech Daily

Vici Unveils Digital Out-Of-Home Advertising Product To Their MarTech

Vici is a leader in digital advertising solutions, and is excited to reveal its latest product: Digital Out-Of-Home (DOOH) Ads. This groundbreaking offering combines...
Ad Tech Daily

Innovid Wins AdExchanger Award for Most Innovative TV Advertising Technology

Innovid’s Harmony Initiative Recognized for Driving the Future of Advertising by Keeping TV Open for Everyone & Controlled by No One NEW YORK -- Innovid (NYSE:CTV),...
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AdImpact Bolsters Sales Leadership Team With New Hires

Seasoned sales leaders to drive revenue and expand partnerships ALEXANDRIA, Va. -- AdImpact, a leading advertising intelligence company, today announced it has expanded its sales...
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Yahoo DSP Partners with GeoEdge to Safeguard the Ad Experience Across Its Digital Ecosystem

This partnership strengthens advertising integrity across the ad ecosystem, fostering a more secure and trustworthy supply chain NEW YORK, NY – GeoEdge, a global leader...
Ad Tech Daily

AirOps Secures $15.5M to Empower Marketers with AI-Driven Growth Playbooks

Built on advanced language models, AirOps enables marketers to deploy AI at scale, driving unprecedented organic growth SAN FRANCISCO -- AirOps, a company that helps...
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Axis and Gravite Announce Strategic Partnership to Elevate Programmatic Advertising Capabilities

Axis, a global programmatic platform, is pleased to announce a strategic partnership with Gravite, a leading force in in-app ad monetization. The aim of...
Ad Tech Daily

Brits to Opt for Value Driven Gifts as 1 in 4 Plan to Spend...

37% of shoppers also say online advertisements during the holidays influence their purchase decisions, helping them find what they’re looking for and spark discovery. 1...
Ad Tech Daily

MiQ Introduces First-to-Market Hospital and Doctor Influence Measurement Solution

In partnership with PurpleLab, new solution connects digital advertising to actual patient visits, addressing critical measurement challenges in the healthcare industry NEW YORK, NEW YORK...

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