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Amazon Ads Brings Generative AI to Amazon Marketing Cloud with New SQL Generator

New capability helps advertisers develop insights faster and more efficiently using natural language, enabling full-funnel advertising across streaming TV, audio, and digital channels LAS VEGAS...
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ECN Partners with VIOOH to Expand Programmatic Digital-Out-of-Home to Premium European Offices

LONDON -- ECN, a world leading digital-out-of-home office media publisher, today announced a new partnership with VIOOH, a premium global digital-out-of-home (DOOH) supply-side platform. This...
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PubMatic and KERV.ai Partner to Enhance Programmatic Advertising with Premium Supply Curation via Deal...

Advertisers Gain Enhanced Access to KERV’s AI-Powered Interactive and shoppable Video Ads through PubMatic’s Premium Omnichannel Inventory AUSTIN, Texas -- KERV.ai, a leader in video...
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SymphonyAI Showcases Groundbreaking CINDE Connected Retail Platform to Redefine Retail Landscape with Advanced Predictive,...

Enterprise AI leader demonstrates revolutionary capabilities at NRF with next-generation AI for merchandising, store and space, and supply chain as it achieves 300,000+ store...

Comcast to Launch Industry-Changing, Cross-Publisher Advertising Solution for the Premium Video Category

Universal Ads to Empower Marketers of All Sizes to Easily Purchase Scalable, Performance-Driven Video Ad Campaigns Directly from Premier Media Companies Launch Partners Include A+E,...
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Genius Sports Launches FANHub, World’s First Advertising and Activation Platform to Reach and Engage...

Omnichannel platform enables programmatic and social media buying, audience activation, and creative personalization Curated and premium inventory, bid modeling, pacing, and creative optimization based on...
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Yahoo DSP Partners with GeoEdge to Safeguard the Ad Experience Across Its Digital Ecosystem

This partnership strengthens advertising integrity across the ad ecosystem, fostering a more secure and trustworthy supply chain NEW YORK, NY – GeoEdge, a global leader...
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Axis and Gravite Announce Strategic Partnership to Elevate Programmatic Advertising Capabilities

Axis, a global programmatic platform, is pleased to announce a strategic partnership with Gravite, a leading force in in-app ad monetization. The aim of...
Ad Tech Daily

Brits to Opt for Value Driven Gifts as 1 in 4 Plan to Spend...

37% of shoppers also say online advertisements during the holidays influence their purchase decisions, helping them find what they’re looking for and spark discovery. 1...

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